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Miss Dior is Dior’s feminine eau de parfum, heir to the 1947 name and to the Miss Dior Chérie of 2005, renamed in 2012. Rewritten by François Demachy in 2017 and 2021, it was recomposed in 2026 by Francis Kurkdjian as a vanilla chypre: Grasse centifolia rose absolute, creamy vanilla, almondy tonka bean, milky sandalwood, patchouli and rosewood.

Launch year
2012
Gender
Women
Olfactory family
Chypre
Secondary families
Floral Gourmand
Concentration
Eau de Parfum
EAN
3348901811897 (20 ml) · 3348901571432 (30 ml) · 3348901811644 (30 ml) · 3348901571449 (50 ml) · 3348901811620 (50 ml) · 3348901571456 (100 ml) · 3348901811637 (100 ml) · 3348901581370 (150 ml) · 3348901811880 (150 ml)

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Miss Dior

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The Miss Dior name was born in 1947, with the house’s first perfume and the New Look collection. It honors Catherine Dior, the couturier’s sister, a member of the Resistance and a flower grower in Grasse. The 1947 perfume lives here under the title Miss Dior Original; these lines cover the eau de parfum sold today.

From a Chérie to a Miss

The current eau de parfum descends from Miss Dior Chérie, composed by Christine Nagel in 2005 to rejuvenate the line. François Demachy, who had become the house perfumer, reformulated it in 2011. In 2012, Dior dropped the adjective: Chérie became Miss Dior, and the 1947 original took the name Miss Dior Original.

The change went with LVMH taking its formulas back in hand. Le Monde reported in May 2011 that the group was bringing the manufacture of its perfumes home, until then entrusted to the major fragrance houses. Demachy now signed the line, and the scent moved away from Nagel’s strawberry and caramelized popcorn.

Two rewrites by François Demachy

In May 2017, Dior presented a new Miss Dior Eau de Parfum at Château de La Colle Noire. Demachy married Grasse rose with Damascena rose, over an opening of blood orange, mandarin and Calabrian bergamot, spiced with pink pepper and rosewood from Guyana. The watchword went back to Christian Dior: a perfume that smells of love.

In September 2021, a second version set out to be an olfactory millefiori. Around the centifolia rose, honeyed and peppery, Demachy embroidered a fresh lily of the valley, a peony with an apricot note and a powdery iris, over a woody, vanilla base. The Sweet Love rose, discovered in April 2020 in Carole Biancalana’s garden in Grasse, was his inspiration.

Francis Kurkdjian’s vanilla chypre

In August 2026, Francis Kurkdjian, Dior’s perfume creation director, delivered his reading of the eau de parfum. The house presents it as a vanilla chypre: the centifolia rose absolute, tender, honeyed and lightly peppery, is wrapped in creamy vanilla, almondy tonka bean absolute and a milky sandalwood accord, supported by patchouli and rosewood essence.

Dior ties this rose to its eleven exclusive estates in Grasse, among them Château de La Colle Noire, the couturier’s Provençal residence, and the Naysses estate, where Catherine grew the flower. The house describes the previous version as a classic floral built on centifolia, lily of the valley, peony and iris, and the new one as warmer and more gourmand.

Its place in the line

Dior sorts its four Miss Dior fragrances by chypre register: Blooming Bouquet as a musky chypre, the eau de parfum as a vanilla chypre, the 2024 Parfum as a fruity chypre and the Essence as a gourmand chypre. The eau de parfum comes in 30, 50, 100 and 150 ml, with a customizable bow and engraving offered on the house’s website.

Olfactory pyramid

  1. Heart notesThe heart of the perfume
  2. Base notesWhat lingers

What critics say

Two signed readings of the 2026 vanilla chypre: Eleanor Vousden finds it more chypre and woodier than the 2021 version, Elena Knezevic sweeter and sharper, with nothing new about it.

Read what critics say

On the blog

  • Dior’s Miss Dior: the whole line, from 1947 to 2026

    Christian Dior’s first perfume in 1947, Miss Dior has changed its name, its juice and its perfumer over the decades. The eleven perfumes of the line, from Paul Vacher’s original to Francis Kurkdjian’s Essence.

What the community says

LongevityLong
Fleeting2 votesAll day
SillageModerate
Intimate1 voteOverpowering

Season

Winter50 %
1 vote
Autumn50 %
1 vote

Occasion

Day100 %
1 vote

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The advertising

Miss Dior, A Story of Love and PerfumeFilm published by Christian Dior on YouTubePlays on YouTube: starting the video means accepting its cookies.

Natalie Portman, the face since 2011

Eight campaigns with Natalie Portman: Anton Corbijn in 2015, Manu Cossu in 2017, 2021 and 2026, photographs by Lachlan Bailey, an animated film by Remembers.

Natalie Portman has carried Miss Dior since 2011, first in front of Sofia Coppola’s camera. In February 2015, Anton Corbijn filmed her as a runaway bride on the Côte d’Azur, in “It’s Miss, actually,” set to Janis Joplin’s Piece of My Heart. In 2017, Manu Cossu filmed her between Paris and the wide American landscapes, to Sia’s Chandelier; the film’s question, “And you, what would you do for love?”, became the line’s signature.

Cossu found her again in 2021, in a sun-drenched setting, to Cry Baby, with the invitation Wake Up For Love. In 2026, he signed his eighth campaign with her: Paris, a flower market, a bouquet assembled flower by flower, to Chappell Roan’s Good Luck, Babe! Lachlan Bailey shot the stills, and Portman wears for the first time a Jonathan Anderson look, in pale floral moiré.

In 2026 the house added an animated film retracing the perfume’s story since 1947, made by the French studio Remembers of Ugo Bienvenu and Félix de Givry, the authors of Arco, a feature film co-produced by Natalie Portman.