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Christian Dior

Miss Dior Absolutely Blooming

Miss Dior Absolutely Blooming is an eau de parfum by François Demachy, launched by Dior in late summer 2016 in the line of Blooming Bouquet. Fruitier and more intense, it opens on a red-fruit accord of raspberry, pomegranate and blackcurrant lifted by pink peppercorns, over a heart of Grasse rose and peony and a base of white musks.

Launch year
2016
Gender
Women
Olfactory family
Floral
Secondary family
Fruity
Concentration
Eau de Parfum

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Miss Dior Absolutely Blooming

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Dior introduced Miss Dior Absolutely Blooming in late summer 2016, two years after Blooming Bouquet, of which it is meant to be the more intense variation. François Demachy, the house’s perfumer-creator, calls it true to the spirit of Blooming Bouquet, immediately engaging, and sums it up as a perfume with a smile.

The house intends it for a joyful, passionate woman and describes it as a zesty, fresh fruity floral. The juice, a deep pink, is housed in the square bottle of the Miss Dior line.

The Grasse rose

The bouquet rests on the Grasse rose, which Demachy chose for its honeyed, peppery facets, in tribute to the Provençal origins of the first Miss Dior. The house recalls that Christian Dior had fields of May rose planted around the Château de La Colle Noire, his Provençal home.

Its place in the line

Absolutely Blooming no longer appears in the Miss Dior range the house presents today, which includes the eau de parfum, the Parfum, the Essence, Blooming Bouquet and the eau de toilette. It remains one of the variations of the Demachy decade, between the 2014 rose and the 2017 eau de parfum.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

On the blog

  • Dior’s Miss Dior: the whole line, from 1947 to 2026

    Christian Dior’s first perfume in 1947, Miss Dior has changed its name, its juice and its perfumer over the decades. The eleven perfumes of the line, from Paul Vacher’s original to Francis Kurkdjian’s Essence.

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LongevityAll day
Fleeting2 votesAll day
SillageGenerous
Intimate1 voteOverpowering

Season

Autumn100 %
1 vote

Occasion

Evening100 %
1 vote

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The advertising

Natalie Portman by Tim Walker

Natalie Portman photographed by Tim Walker in a Parisian apartment, lounging on a pink sofa, calling out to the lens: “Absolutely!”

The face of Miss Dior for five years, Natalie Portman lent her image to Absolutely Blooming in 2016, in front of the lens of British photographer Tim Walker. She poses in a Parisian apartment, lounging on a pink sofa that matches the juice, in a little black dress.

The image aims to be more sensual and more cheeky than the previous ones: Portman plays with the bottle and her haute couture dress before calling out, laughing, “Absolutely!” to the lens. Fashion Gone Rogue mentions a short film shot in that apartment, set to Janis Joplin’s Piece of My Heart.