Christian Dior
Hypnotic Poison
Hypnotic Poison extends in 1998 the Poison lineage, born thirteen years earlier, by shifting the venomous toward the gourmand. Annick Menardo built it on bitter almond, whose biting bitterness stands up to the vanilla and sandalwood of the base. The opening is fruity, coconut, plum and apricot, before a heart of sambac jasmine, tuberose and rose heightened with caraway. The bottle takes up the house's red apple, forbidden fruit turned signature.
- Brand
- Christian Dior
- Launch year
- 1998
- Perfumer
- Gender
- Women
- Olfactory family
- Oriental
- Concentration
- Eau de Toilette
Where to buy
Thirteen years after Poison and four years after Tendre Poison, Dior added in 1998 a third striated bottle to its venomous lineage. Annick Menardo did not redo the original there: she shifted the formula toward bitter almond and vanilla. The juice celebrated its twenty-fifth anniversary in 2023, still in the catalogue.
Hypnotic Poison, an intriguing fragrance
While it took no less than three years of work and 800 different trials to develop the Poison fragrance, it must be acknowledged that Hypnotic Poison is undoubtedly on par with its elder. This one is at once more modern and sultry. It is an object of seduction that immediately raises questions. Is it passionate or dangerous? Does it symbolize hell or paradise? Does it inspire attraction or repulsion? To find out, all that remains is to make it one's own. Hypnotic Poison is a fragrance wrapped in mystery, with a provocative and unsettling charm. In any case, it is ideally designed to leave no one indifferent and to awaken unexpected impulses. It is at once the embodiment of absolute fantasies while being the juice of a passionate and wildly elegant woman. It appears as a bewitching magic potion capable of multiplying the seductive power of whoever wears its scent.
The very daring scent of the house of Dior
While the Dior woman remains refined under all circumstances, here she appears more exuberant than ever. Hypnotic Poison was created by perfumer Annick Menardo and belongs to the oriental, gourmand and floral olfactory family. It is a very heady and particularly addictive fragrance. It rests on a floral accord based on sambac jasmine. This white flower is known for its opulent richness. What is more, it is paired with mahogany wood, an ingredient that lends this fragrance greater depth and mystery. Vanilla, for its part, makes the whole more bewitching, while caraway comes to disrupt its sweetness. Finally, as if that were not enough to secure its addictive power, a note of bitter almond, at once gourmand and comforting without ever overdoing it, completes this ensemble. Hypnotic Poison then closes with a particularly animalic and seductive musk sillage. Just like its elder, it is held in Dior's famous apple, the forbidden fruit par excellence. It thus becomes a kind of modern evocation of Eve's sin. What is more, its deep red hue is not without evoking the color of passion.
Olfactory pyramid
- Top notesThe first minutes
- Heart notesThe heart of the perfume
- Base notesWhat lingers
What the community says
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The advertising
The story of Poison begins in 1985. From its release, Poison achieved dazzling success and rose to the top of sales. Immediately perceived as a provocative and mysterious essence, Poison is the heightened weapon of seduction as envisioned by Christian Dior. Buoyed by this success, the brand introduced Hypnotic Poison in 1998. While the fragrance remains just as mysterious as its elder, it aims to be more intriguing and more addictive. With its exuberant scent, Hypnotic Poison now stands as the fragrance of women of character who know what they want.
The various advertisements for Hypnotic Poison
In 1998, the first advertising film featured the sultry Milla Jovovich, the famous actress who had just finished filming The Fifth Element. In this film, red dominates strongly, it is everywhere. Of course, red is the color of love, of passion, but even more, red symbolizes the ember of desire and the force of conquest. The second color is black, which contrasts perfectly with the red. Black brings a touch of elegance, but also authority and austerity. The impact is meant to be striking, in keeping with the composition of Hypnotic Poison. In 2006, it was the beautiful Italian Monica Bellucci who became the face of the campaign for Hypnotic Poison. In 2011, it was the turn of the French Mélanie Laurent to represent the fragrance. More enthralling than ever, Mélanie Laurent moves before the cameras of John Cameron. Bewitching, Mélanie Laurent plays on her charms in order to promote the fragrance, itself bewitching. In this film, the French actress walks through the halls of the Louvre Museum.
The fabulous faces of the Poison and Hypnotic Poison campaigns
The very first Poison advertising film featured the French actress Isabelle Adjani. In 1998 and 1999, it was Milla Jovovich who represented the first Hypnotic Poison films. She was born in Ukraine, then spent her youth between London and Russia before settling in Sacramento (United States). Known for having appeared in major films, Milla Jovovich is the wife of Luc Besson. Monica Bellucci represented Hypnotic Poison in 2006. At 53, the Italian actress can boast of having appeared in major productions such as Asterix and Obelix: Mission Cleopatra, Brotherhood of the Wolf, as well as in the very famous James Bond 007 franchise. In 2011, it was the turn of Mélanie Laurent to become the face of the campaign for Hypnotic Poison. Mélanie Laurent is a French actress and director born in 1983. In 2007, she received the César Award for Most Promising Actress for the film I Do Not Feel Alright. The least one can say is that the house of Dior knows better than anyone how to choose its faces of the campaign. For its other fragrances, one notices actresses each more captivating than the next, such as Natalie Portman or Charlize Theron.
Among all the great olfactory successes of the house of Dior, Hypnotic Poison has left a particularly strong mark. Bewitching, and as seductive as one could wish, the Hypnotic Poison woman knows what she wants. The fragrance has been represented by women overflowing with sensuality and mystery, such as Milla Jovovich, Monica Bellucci and Mélanie Laurent.