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Zadig & Voltaire

This is Her !

Zadig & Voltaire launched This is Her! in September 2016 alongside its masculine counterpart, This is Him!. Sidonie Lancesseur and Michel Almairac composed a woody gourmand floral: sambac jasmine and pink pepper, a chestnut and vanilla accord, and a sandalwood base, the house signature. Michelle Wong mostly finds a creamy, sweet wood, quiet but long-lasting.

Brand
Zadig & Voltaire
Launch year
2016
Perfumers
Gender
Women
Olfactory family
Floral
Secondary families
Woody Gourmand
Concentration
Eau de Parfum
EAN
3423474891658 (30 ml) · 3423474891757 (50 ml) · 3423474891856 (100 ml) · 3423222125134 (refill 150 ml)

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This is Her !

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Zadig & Voltaire released This is Her! in September 2016, at the same time as This is Him!, its masculine counterpart. The label founded by Thierry Gillier developed both fragrances with Beauté Prestige International, which manufactures its perfumes.

A rock band in an apartment

Sidonie Lancesseur and Michel Almairac signed the feminine fragrance, while Nathalie Lorson and Aurélien Guichard composed This is Him!. Michel Almairac says he pictured a rock band playing a frenzied song inside a Parisian apartment.

The launch was celebrated in a Parisian mansion with a concert by The Avener, who also created the music for the advertising film. The two bottles, white for her and black for him, echo each other just as the two juices do.

What the house says today

Today the house presents This is Her! as a rebellious fragrance with a rock spirit, floral, woody and sensual, the trail of a free, self-assured and nonchalant Parisian woman. It states 80% alcohol to 20% perfume, a vegan formula, BHT-free and not tested on animals.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

What critics say

Michelle Wong finds a gourmand wood, creamy and discreet; Elena Vosnaki, a slightly metallic milkiness, as reassuring as a body lotion.

Read what critics say

What the community says

LongevityLong
Fleeting3 votesAll day
SillageModerate
Intimate3 votesOverpowering

Season

Summer67 %
2 votes
Spring33 %
1 vote

Occasion

Day100 %
3 votes

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Longevity
Sillage
Season
Occasion
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The advertising

Emmanuel Giraud’s film, 2016

Joséphine Le Tutour and Sam Lammar on a black-and-white Parisian night, filmed by Emmanuel Giraud to original music by The Avener.

The 2016 campaign brings This is Her! and This is Him! together in a single film, directed by Emmanuel Giraud. Joséphine Le Tutour embodies the feminine fragrance, Sam Lammar the masculine one; the couple moves through a chic, festive Parisian night.

The film is shot in high-contrast black and white, like the two bottles, and shows two lovers who attract and confront each other. The original music is by The Avener, who also played at the launch party.

From the same line

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Also composed by Sidonie Lancesseur

All creations by Sidonie Lancesseur

Also composed by Michel Almairac

All creations by Michel Almairac

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