This is her: The essential fragrance from Zadig Voltaire In 2016, the house Zadig Voltaire pulled out all the stops to draw attention to its new perfume named This is Her. This is the brand's very first fragrance to receive a television advertising campaign.
It was in 2016 that Zadig et Voltaire imagined their glamorous duo This is Her and This is Him. This is Her is the fragrance of a free, modern, slightly rebellious woman. Zadig et Voltaire wanted to bring to it the brand's rock side, paired with a certain refinement. This is Her embodies absolute femininity, but the fragrance is not complete without its alter ego This is Him. White for her, black for him, the bottles reflect their images, one is the other and vice versa.
The purity imagined by two perfumers from the house Robertet
The house Robertet was created in 1850 and renamed in 1875 by Paul Robertet. The head office was transferred to Grasse, the cradle of perfumery, in 1883. The house Robertet is the natural partner of perfumes and the world leader in sustainable natural raw materials. It is two talented perfumers from this prestigious house who are behind the composition of This is Her, Sidonie Lancesseur and Michel Almairac. Nothing predestined Sidonie Lancesseur to become a perfumer, but she fell in love with the craft during an internship in Grasse and joined the very famous perfumery school in Versailles, ISIPCA. Sidonie Lancesseur is also behind another Zadig et Voltaire fragrance, Just Rock for Her, and Mon Premier Cristal Tendre by Lalique. Michel Almairac was born in Grasse and thus was immersed from a young age in the world of scents and flavors. After his studies, he joined the house Roure, then the house Robertet in the 1980s. Michel Almairac is behind beautiful fragrances such as Roses de Chloé by Chloé, Minotaure by Paloma Picasso and also Chrome Sport by Azzaro.
Vanilla, at the heart of This is Her
The ingredients were chosen to bring an absolute femininity and purity. This is Her opens with notes of sambac jasmine. Highly opulent, the jasmine here comes from India as well as the southern Himalayas. Pink pepper then enhances the jasmine, giving a rebellious touch from the very start. The heart is ultra gourmand and very vanilla-forward, combining vanilla with chestnut, a very rare ingredient in perfumery, as well as whipped cream, also rare in a bottle! The base of This is Her is meant to be smooth and sensual thanks to the presence of sandalwood and cashmere wood, an ingredient renowned for the sensuality it exudes. Both rectangular and an imposing block, the bottle offers unmatched purity.
This is Her and This is Him, a glamorous and rebellious duo imagined by Zadig et Voltaire. This is Her embodies absolute femininity with its vanilla heart and gourmand character; the feminine fragrance is deliciously appealing.