See By Chloé

Founded in 1952 by Gaby Aghion, a Parisian of Egyptian origin, Chloé is far removed from the stiffness and coldness of 1950s fashion. For the time, Gaby Aghion showed avant-garde spirit and boldness, rightly bringing to mind the young Gabrielle Chanel. Today, her collections are described as luxury ready-to-wear. In 2013, the house unveiled See By Chloé, a fruity floral fragrance intended for young women.

See By Chloé, a special anniversary

See by Chloé was created in 2013, exactly 50 years after the house's founding. As such, See by Chloé represents a very special fragrance for Chloé. For this anniversary fragrance, Chloé decided to address young women, carefree, light and urban. The qualities of the Chloé woman are revisited in a “young woman” style. These young women are meant to be more playful and a touch more spontaneous than their elders. Nevertheless, Chloé's young women are also refined and seductive. Their charm is more natural and their smile devastating. With See by Chloé, the Chloé fashion house offers a new fragrance within the urban and trendy world of its ready-to-wear collections. See by Chloé aims to be younger, but above all more accessible.

The chic and elegant notes of See by Chloé

For this younger collection, the See by Chloé fragrance is luminous and gourmand. In full expansion in 2013, the house wanted to offer more playful and more daring creations. See by Chloé opens with a sparkling energy thanks to bergamot zest. The heart is more romantic and feminine with floral accords of apple blossom and jasmine. In the base, vanilla and sandalwood give See by Chloé sensual and enveloping notes. The bottle, different from its predecessors, nonetheless takes up the house's emblematic ribbed lines. As for its shape, it resembles a luxurious cage. The addictive and captivating scent of See by Chloé asks only to be set free...

Luxury, within reach... This is what Chloé offers with this new young and sparkling collection. See by Chloé is an anniversary fragrance that above all marks the Chloé house's 50th year. This is why it is meant to be the fragrance of renewal and youth. See by Chloé is moreover intended for laughing, uninhibited young women. Its elegant notes bring an unprecedented shift in the style of Chloé's perfumes, like a new signature.