Le Premier Parfum Eau de Parfum
Lolita Lempicka launched her first fragrance in 1997, composed by Annick Menardo: a gourmand oriental centered on licorice. Anise, licorice and violet open onto ivy, amarena cherry and iris, then a base of tonka bean, vanilla, heliotrope and white musk, in a mauve glass apple adorned with ivy.
- Brand
- Lolita Lempicka
- Launch year
- 1997
- Perfumer
- Gender
- Women
- Olfactory family
- Oriental
- Concentration
- Eau de Parfum
Published · Updated
Share

Where to buy
No offer for this perfume at the moment.
Link to our partner shop.
Lolita Lempicka launched her first fragrance in 1997; it bears her name, and the house now calls it Le Premier Parfum. Annick Menardo composed it; the designer says she drew on her most distant memories to capture the moment when a child waits to become a woman.
Osmoz describes it as the most fairy-like of fragrances, taking every woman back to the enchanted world of the tales of her childhood. Centered on licorice, it speaks to the sense of taste, and its mauve color is an invitation to the dawn and to fairies.
A gourmand in the wake of Angel
It came out five years after Mugler’s Angel, to which it is often compared. Portia of Perfume Posse calls it Angel’s most successful offspring, calmer, prettier and less strident; Victoria Frolova of Bois de Jasmin credits it with bringing licorice notes to the mainstream.
What became of the apple
The fragrance has had several lives. In 2017, for its twentieth anniversary, the house reinvented it as Mon Premier Parfum, in an apple faceted like a gemstone; it later relaunched Le Parfum, in the historic bottle, with a vegan formula certified by One Voice.
Olfactory pyramid
- Top notesThe first minutes
- Heart notesThe heart of the perfume
- Base notesWhat lingers
Share your impressions
An error or a gap on this perfume page? Report it
Create an account to keep your votes and find your notebook.
The advertising
Elle Fanning by Yoann Lemoine, 2012
In 2012, fourteen-year-old Elle Fanning embodied Le Premier Parfum in a film by Yoann Lemoine for BETC: a forest, a stag, the awakening of desire.
In September 2012, Lolita Lempicka entrusted Le Premier Parfum to Elle Fanning, then fourteen. The agency BETC produced a CinemaScope film of nearly three minutes, directed by Yoann Lemoine, who also wrote the music under the name Woodkid.
In a misty forest inspired by the films of Terrence Malick, a slightly wild young girl experiences the awakening of desire, symbolized by an encounter with a stag. The film ran in cinemas, on television and online; seven years earlier, the previous campaign had also been set in a forest.
More perfumes from Lolita Lempicka
Also composed by Annick Menardo
- Dance with RepettoRepetto
- Hypnotic Poison Roller-PearlChristian Dior
- Body KourosYves Saint Laurent
- HypnôseLancôme
- Overture 41Amouage
- Boss OrangeHugo Boss
Similar perfumes
Similar notes and family, from other houses.
- La Petite Robe Noire Édition Limitée 2017Guerlain
- La Petite Robe Noire Pochette SurpriseGuerlain
- La Petite Robe Noire 5ème AnniversaireGuerlain
- VanilleMolinard
- La Petite Robe Noire So Frenchy Eau De Parfum 2020Guerlain
- Emporio ElleArmani
- Memoir WomanAmouage
- La Petite Robe Noire CoutureGuerlain