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Azzaro

The Most Wanted Eau de Parfum Intense

Azzaro launched The Most Wanted in 2021, an eau de parfum intense for men that three Givaudan perfumers, Michel Girard, Nadège Le Garlantezec and Shyamala Maisondieu, built in three movements: cardamom, a melting caramel accord and amber woods. The house classifies it as a woody oriental fougère and dresses the Wanted line’s revolver cylinder in matte black.

Brand
Azzaro
Launch year
2021
Gender
Men
Olfactory family
Fougère
Secondary families
Oriental Woody
Concentration
Eau de Parfum Intense
EAN
3614273521345 (50 ml) · 3614273521307 (100 ml) · 3614273635417 (150 ml)

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The Most Wanted Eau de Parfum Intense

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Azzaro introduced The Most Wanted in 2021 as a new chapter of Wanted, the men’s line launched in 2016. The house presents it as the most intense and most powerful eau de parfum in the collection, intended for a playful, seductive man who is afraid of nothing.

Three Givaudan perfumers

Givaudan credits the composition to a trio of its perfumers, Michel Girard, Nadège Le Garlantezec and Shyamala Maisondieu. The line thus changes fragrance house: the first Wanted, in 2016, was the work of Fabrice Pellegrin, a Firmenich perfumer.

Heads or tails

The house describes an unpredictable, magnetic man, invited to play his life on a coin toss, to flirt with danger and never to play by the rules. It sees its fragrance as the ultimate weapon of seduction, a blend of virility, charisma and sophistication.

A branch of the line

The Most Wanted in turn became the name of a branch: Azzaro added a Parfum version in 2022 and, since then, an eau de toilette intense. All of them keep the revolver-cylinder bottle that has been the line’s signature since its launch.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

What the community says

LongevityModerate
Fleeting2 votesAll day
SillageGenerous
Intimate1 voteOverpowering

Season

Autumn100 %
1 vote

Occasion

Evening100 %
1 vote

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Longevity
Sillage
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The advertising

Jon Kortajarena, heads or tails

Spanish actor Jon Kortajarena plays his life on a coin toss, by day and by night, in a film by Christian Larson set to “Bang Bang.”

Azzaro gives the role of The Most Wanted man to Spanish model and actor Jon Kortajarena. The film, signed by Christian Larson and produced by the company 75, shows him playing his life on a coin toss, by day and by night, betting on and defying chance.

A tossed coin decides his destination, from club to private party, while a mysterious woman pursues him. The soundtrack takes up “Bang Bang (My Baby Shot Me Down)” in The Everlasters’ version; the house releases the film on its YouTube channel.

The Paris agency Company provides creative direction for digital content that accompanies the campaign: photos and films shot in Spain with Jon Kortajarena by British photographer and director Bolade Banjo.

More perfumes from Azzaro

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Also composed by Michel Girard

All creations by Michel Girard

Also composed by Nadège Le Garlantezec

All creations by Nadège Le Garlantezec

Also composed by Shyamala Maisondieu

All creations by Shyamala Maisondieu

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