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DIOR Pure Poison

Dior signs a new Poison perfume: Pure Poison. The venomous elixir Poison made a lasting impression, modernized Dior's image while bringing the venerable perfumery house back to its finest hours of glory.

It all began on a fine day in 1985, when the house of Dior gave birth to a fragrance synonymous with temptation, seduction and emotion. Poison was quickly presented as an almost magical elixir, as scandalous as it was irresistible. Endowed with a very powerful floral and spicy scent, it did not fail to seduce women and immediately became one of Dior's best-sellers. Pure Poison, for its part, appeared much later, in 2004. But how does one manage to renew such a great olfactory legend? Here is our review of this perfume.

Olfastory’s review

From Poison to Pure Poison

Dior's Poison is a legendary fragrance that revolutionized women's perfumery, daring to be more seductive. It embodied the image of a conquering woman, banking on the unexpected to assert her indomitable femininity. Pure Poison, for its part, was born at the beginning of the 21st century, in keeping with the emergence of a new generation of women, more passionate and emancipated than ever. Just like them, Pure Poison possesses an apparent innocence. Yet, make no mistake, the woman who wears this perfume knows how to seduce and is fully aware of her assets! Immediately, in its sillage, Pure Poison leaves a disturbing atmosphere lingering. From the top notes to the base notes of this composition, a strange and intriguing aura emanates.

Pure Poison, an infinitely luminous perfume

Pure Poison owes its existence to three talented perfumers. It is thus a concentrate of expertise and experience. This can be felt at every moment of its recipe. It is the result of highly accomplished work. It first surges forward on a fresh play of light based on sweet orange, jasmine and Sicilian bergamot. Then, its heart becomes more floral. Like an enormous bouquet, it marries orange blossom with gardenia. Its femininity is as intoxicating as it is innocent. Little by little, Pure Poison wraps itself in the smooth sweetness of sandalwood, offering feminine skin a more addictive and radiant sensuality.

The return of Dior's timeless apple-shaped bottle

Finally, in terms of the bottle, Pure Poison clearly signals its belonging to the great Dior family. Its bottle takes the shape of an apple, the forbidden fruit par excellence… A symbol in itself! However, this time, the Pure Poison bottle is wrapped in an immaculate white and futuristic color. Naturally, this shade echoes the undeniable luminosity of this perfume. Only its small cap references the purple tone of the original Dior Poison of old.
In other words, Pure Poison manages to preserve the DNA of the Poison collection while possessing its own personality. It offers us the image of an ingenuous yet captivating woman, as seductive as she is mysterious. It is a concentrate of temptation in its purest state. Do not even try to resist it, it seems that this would already be a lost cause!