Idôle Aura, the new fragrance from the house Lancôme. Perfumery is not solely an art meant to enhance an outfit for the length of a season. Indeed, the greatest fragrances have the ability to leave a mark on history or bear witness to their era. They mark an entire generation and bring a breath of novelty into everyday life.
Idôle by Lancôme appeared in 2019, first surprising for its futuristic and modern bottle, only 15 mm thick. With such a case, it could claim to be the thinnest perfume bottle in the world! Nevertheless, Idôle also has a captivating breath that keeps winning over women's hearts. To this day, it is considered one of Lancôme's greatest best-sellers. Created by perfumers Shyamala Maisondieu, Adriana Medina-Baez and Nadège le Garlantezec, it now offers a new derivative of its scent named Idôle Aura. A breakdown of its composition.
The floral and saline top notes of Idôle Aura
Idôle Aura by Lancôme is a fragrance fully devoted to women. It was born from Lancôme's love of femininity, a house that has never stopped observing women and drawing inspiration from them. And what better raw material than rose to symbolize love and femininity? It is therefore only natural that it takes its place in the top notes of Idôle Aura. Moreover, rose is one of perfumers' favorite raw materials, used in fragrant essences for millennia. Even in Antiquity, rose was prized for its bewitching power. Even Queen Cleopatra took baths scented with rosewater. Since then, the success of this ingredient has never wavered. Women adore it, and its romanticism continues to win new admirers. Here, however, Lancôme dares to give rose an entirely different personality, pairing it with a salty accord. Therein lies the full originality of Idôle Aura!
Jasmine as the central ingredient of Idôle Aura by Lancôme
Then, in its heart, Idôle Aura builds around the second star of feminine perfumery: jasmine. Widely used in feminine compositions, it is as radiant as it is luminous and opulent. This flagship flower of the olfactory world seduces with its sensuality and voluptuousness. What's more, it is a raw material rich in several olfactory facets. At times floral, fruity, animalic or powdery, jasmine takes on a whole range of personalities at once. In Idôle Aura by Lancôme, it therefore speaks to women as a whole.
The final animalic and smooth breath of Idôle Aura
Finally, little by little, Idôle Aura by Lancôme gives sensuality pride of place. It ends with a final, more musky breath. In doing so, it highlights the most seductive facet of today's femininity. Moreover, as if that were not enough to establish its smooth and captivating side, Lancôme adds a touch of more exotic vanilla. The result is a bewitching fragrance, like a call to all idols, to gather, form a community and spread their aura of powerful women.