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Valentino

Uomo Born in Roma

Uomo Born in Roma is the eau de toilette Valentino launched in 2019 with its feminine counterpart, Donna Born in Roma. The house makes it a woody aromatic built around vetiver: violet leaf absolute at the top, aromatic sage at the heart, smoked vetiver in the base, with the salt and ginger announced at launch, in a studded black and pink bottle.

Brand
Valentino
Launch year
2019
Perfumers
Gender
Men
Olfactory family
Woody
Secondary family
Aromatic
Concentration
Eau de Toilette
EAN
3614272761452 (50 ml) · 3614272761469 (100 ml) · 3614273582612 (150 ml)

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Uomo Born in Roma

Where to buy

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Valentino launched Uomo Born in Roma in 2019, at the same time as Donna Born in Roma. The house places the line under the sign of Rome, a city where past and present coexist, and frames it as a story of self-expression.

Antoine Maisondieu and Guillaume Flavigny

Cosmetics Business credits the composition to Antoine Maisondieu and Guillaume Flavigny. At launch, the magazine described a vetiver with a woody edge, paired with salt, violet leaf absolute and ginger.

Sizes

The eau de toilette is sold in 10, 50, 100 and 150 ml.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

What the community says

LongevityModerate
Fleeting1 voteAll day
SillageModerate
Intimate1 voteOverpowering

Season

Autumn100 %
1 vote

Occasion

Day100 %
1 vote

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Longevity
Sillage
Season
Occasion
Resembles

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The advertising

Anwar Hadid and Adut Akech

Anwar Hadid and Adut Akech embody the Born in Roma duo in 2019, photographed by Inez and Vinoodh.

In 2019, Valentino entrusted the Born in Roma campaign to model Anwar Hadid, alongside Adut Akech, photographed by the duo Inez and Vinoodh. The Fashionisto presents him as the face of the men’s fragrance.

Pierpaolo Piccioli, Valentino’s creative director, sums up the spirit of the line: Rome, he says, is above all an attitude toward life.

From the same line

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Also composed by Guillaume Flavigny

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