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Valentino

Vendetta Uomo

Vendetta Uomo is the men’s eau de parfum Valentino launched in 2026 alongside Vendetta Donna, under the name of a 1991 fragrance. Marie Salamagne, of DSM-Firmenich, built it around three materials: a CO2-extracted ginger from Peru, a cinnamon liquor accord exclusive to the house and a patchouli essence carried by woods. The house calls it woody, spicy and gourmand.

Brand
Valentino
Launch year
2026
Perfumer
Gender
Men
Olfactory family
Woody
Secondary families
Spicy Gourmand
Concentration
Eau de Parfum
EAN
3614274798197 (50 ml) · 3614274798203 (90 ml)

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Vendetta Uomo

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Valentino Beauty unveiled Vendetta on July 13, 2026, its first prestige launch in six years according to Vogue Scandinavia and Bustle. The duo brings together Vendetta Donna, by Dominique Ropion and Andrew Everett, and Vendetta Uomo, entrusted to Marie Salamagne.

A name from 1991

The house’s press release presents the name as a tribute to the Vendetta launched in 1991 under the direction of Valentino Garavani, and Vogue Scandinavia writes that the duo borrows its name from that original. The house does not take up its formulas.

Valentino places the duo in an era when love risks being played for show, reduced to an algorithm or diluted. Against this, according to the house, Vendetta offers a return to emotional depth and an escape for two, against the rest of the world.

Marie Salamagne

The house presents Marie Salamagne as a DSM-Firmenich master perfumer. Its press release describes Vendetta Uomo as a woody spicy gourmand that explores masculine sensuality through texture and contrast, designed for a confident, free-spirited man.

Salamagne told Vogue Scandinavia that she chose a very pure patchouli essence, keeping its raw woody character while deepening it, to obtain a fragrance with a bold character that remains intimately tied to the person wearing it.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

What critics say

Patric Rhys (Fragrantica) sees a good fragrance, pleasant to wear but already familiar, the less interesting of the duo; Rachel Lapidos (Bustle), a darker and spicier masculine than Donna.

Read what critics say

What the community says

LongevityAll day
Fleeting2 votesAll day
SillageGenerous
Intimate1 voteOverpowering

Season

Autumn100 %
2 votes

Occasion

Evening100 %
1 vote

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The advertising

Skarsgård and Johnson, lovers on the run

Romain Gavras films Alexander Skarsgård and Dakota Johnson as lovers on the run, to It’s a Sin by the Pet Shop Boys; Inez & Vinoodh sign the photos.

Alexander Skarsgård embodies Vendetta Uomo opposite Dakota Johnson, the face of Donna, both global ambassadors for the house’s fragrances. Romain Gavras directs the film and Inez & Vinoodh sign the photographs, under the creative direction of Alessandro Michele.

Shot on 35 mm, without a word, the film follows two lovers on the run, from sun-scorched roads to the motel, to It’s a Sin by the Pet Shop Boys. The first images appeared on July 13, 2026 and the film on August 24.

For the launch, in September, the house turned the Safari Inn in Burbank, a retro motel, into the Vendetta Motel, with American muscle cars, red lights and turntables, reports Bustle, which attended.

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