My Way Floral, the new Eau de Parfum by Giorgio Armani It was in August 2020 that the Italian house Giorgio Armani decided to present a new perfume to women, as if to mark a real turning point in its history. Dedicated to the new generation, it was named My Way and encouraged each of the house's customers to travel the world to draw on new geographic and emotional encounters.
An absolute symbol of Italian elegance, the house Giorgio Armani never hesitates to open its horizons and take an interest in other cultures. Moreover, it was while creating the feminine fragrance My Way that it decided to pay tribute to all these encounters that shape an identity. In 2022, My Way becomes My Way Floral by Giorgio Armani, in a true burst of freshness. Let us also see how the bottle of this luminous and radiant bouquet is designed.
When harmony is born from contrasts
My Way Floral by Giorgio Armani comes in a highly harmonious and infinitely feminine bottle. True to the aesthetic of the Italian brand Giorgio Armani, it lacks no personality and conveys a particularly refined image. This perfume bottle stands out through its strong contrasts. On one side, the expressive curves of its cap. On the other, clear and elongated lines at the level of the bottle. At its top, a dark, bluish hue. At its base, a very delicate powdery pink shade. Note that for this My Way Floral version, the green of this bottle becomes frosted. Thus, it evokes the freshness of the rose in the early morning. To achieve this, it is dressed in a veiled-looking coat that nevertheless still allows its delicate pink juice to show through. Although contrasts are omnipresent in this visual, the whole possesses a real harmony. It is utterly charming!
My Way Floral, every element of this bottle carries a symbolism
Beyond its highly refined look, know that the bottle of My Way Floral by Giorgio Armani was also very carefully crafted and that every detail matters. While the feminine veiled pink evokes both the romanticism and the freshness of this fragrance, its blue stone, meanwhile, is a metaphor for our planet. Indeed, the Earth is nicknamed the blue planet. My Way Floral is an invitation to explore it in order to constantly draw on new encounters. The luxurious gold ring on its cap symbolizes the unique path traveled through different lands. Finally, because the Giorgio Armani brand is inextricably linked to the world of couture, a small blue fabric ribbon is also attached to its neck.
My Way Floral by Giorgio Armani, a more sustainable bottle
My Way Floral by Giorgio Armani is part of a more responsible and sustainable approach. Thus, this bottle can be refilled endlessly. It features an ingenious system and is sold alongside 150 ml refills. All these elements are also delivered in boxes without cellophane. The goal? To preserve the planet's resources and fight for the protection of biodiversity. My Way Floral by Giorgio Armani is a fully carbon-neutral feminine fragrance that reduces its carbon emissions by 63 percent and its plastic use by 64 percent compared to the house's previous collections.