Bloom Intense
Alessandro Michele has worked for the Gucci house since 2002. Nevertheless, it was in 2015 that he rose to the highest ranks of the house, taking on the role of creative director. It is to him that the house owes its renewal and its more androgynous aspect. Visionary and highly creative, Alessandro Michele also applied his expertise to perfumery. His very first fragrance was created in 2015. It was named Gucci Bloom. In 2023, although Alessandro Michele has not been with the house for a year, this fragrance returns to the forefront. More sensual, its successor is named Gucci Bloom Intense.

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Gucci Bloom Intense, the fragrance of an authentic woman
Gucci Bloom Intense transports us to an enchanted elsewhere, into a blossoming garden. Like flowers in full bloom, it depicts the image of a woman blossoming before our eyes. Gucci Bloom Intense is a new tribute to diversity and authenticity. Its ambition? To make women more radiant and sensual, letting them claim their freedom. More expressive and singular, they bloom. Gucci Bloom Intense speaks to all those who know how to enjoy life, without holding themselves back. Moreover, it also draws on the magnetic forces of moonlight, as though the inner light of femininity could only blossom at night.
Let yourself be carried away by the floral sensuality of Gucci Bloom Intense!
Gucci Bloom Intense was created by perfumer Alberto Morillas. To evoke the nocturnal aspect of this scent, he chose to work around the night-blooming cereus, a shrub plant whose petals only open after dusk. It is joined by sambac jasmine, for a rendering that is opulent and more radiant. Orange blossom, for its part, is likewise synonymous with radiance. Gucci Bloom Intense also offers a more sparkling opening. Juicy pear is freshened with mandarin. Conversely, ginger gives this fragrance a more peppery aspect. Gucci Bloom Intense closes with a dark and shadowy base of patchouli, coconut and moss.
The retro and nocturnal look of the Gucci Bloom Intense bottle
Gucci Bloom Intense comes in a square bottle, whose shape has remained unchanged since the birth of the very first Gucci Bloom. Its color, however, has changed. Its pale pink has now been replaced by a fully opaque black. The front of this bottle bears an embossed paper label. In a style typical of the 1920s, it appears to be crossed by an eclipse. Gucci's emblematic Herbarium toile de Jouy motif, meanwhile, has not been forgotten. It appears on the inside and outside of the Gucci Bloom Intense box. This fragrance for women is available in three sizes, in 30, 50 or 100 ml bottles.
Olfactory pyramid
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