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By Kilian

Good Girl Gone Bad

Good Girl Gone Bad is the Eau de Parfum that Alberto Morillas composed for By Kilian in 2012, within the In the Garden of Good and Evil collection inspired by original sin. Apricot-tinged osmanthus, orange blossom, and May rose open onto a heart of tuberose, jasmine, and narcissus, which the house ranks among its narcotic flowers.

Launch year
2012
Gender
Unisex
Olfactory family
Floral
Secondary family
Fruity
Concentration
Eau de Parfum

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Good Girl Gone Bad

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By Kilian launched Good Girl Gone Bad in October 2012 alongside In the City of Sin and Forbidden Games, the first perfumes in the In the Garden of Good and Evil collection. Kilian Hennessy led his house into the Garden of Eden, around original sin and temptation.

Calice Becker signed the other two perfumes; for Good Girl Gone Bad, Kilian Hennessy turned to Alberto Morillas. The Eau de Parfum came out in a 50 ml bottle, and the house then presented it as a composition of fruits and flowers, bewitching as a burst of laughter.

The good girl turned bad

Kilian sees her as a sensual, unrestrained woman who becomes a temptress the moment she dares. Today the house describes her as half-innocent, half-voluptuous, swept up in a whirlwind of flowers in the middle of the garden of good and evil.

A family of narcotic flowers

Under the name Good girl gone Bad by KILIAN, the Eau de Parfum now belongs to the Narcotics family of Kilian Paris, flowers the house says are composed like an addiction, from rose to tuberose and from orange blossom to gardenia.

The house extends the perfume into Good Girl Gone Bad Extrême, opening on May rose and orange blossom with tuberose, Egyptian jasmine sambac, and narcissus, and into Good Girl Gone Bad Eau Fraîche, with a fresh, aqueous touch.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

What critics say

In 2012, Mark Behnke named Good Girl Gone Bad his favorite of the collection’s first three perfumes, and Patty White found in it an adult, unabashed sensuality; Sherapop, in 2013, smelled only a clean, innocuous floral.

Read what critics say

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The advertising

Kilian Hennessy and the serpent, 2012

The campaign image for the In the Garden of Good and Evil collection shows Kilian Hennessy himself, a snake coiled around his neck.

For the In the Garden of Good and Evil collection, Kilian Hennessy posed himself in the campaign image, a snake draped over his shoulders and around his neck. The photograph carries the theme of the Garden of Eden and temptation, echoed by the white boxes stamped with a gold serpent.

In 2012, Patty White, on Perfume Posse, saw in this mix of story, names, and packaging a way of making the public react, people who would end up loving or hating these perfumes.