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Chanel

Coco Mademoiselle

Coco Mademoiselle is the eau de parfum Jacques Polge composed for Chanel in 2001, for a younger clientele than that of Coco. The house describes it as a feminine amber of surprising freshness: orange opens onto a sheer accord of jasmine and rose, and patchouli and vetiver draw an amber-woody base.

Brand
Chanel
Launch year
2001
Gender
Women
Olfactory family
Oriental
Secondary families
Woody Floral
Concentration
Eau de Parfum
EAN
3145891163902 (35 ml) · 3145891164206 (50 ml) · 3145891165203 (100 ml) · 3145891165708 (200 ml)

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Coco Mademoiselle

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Chanel launched Coco Mademoiselle in 2001. The eau de parfum is signed by Jacques Polge, the house perfumer from 1978 to 2015, and targets a younger clientele than that of Coco, launched in 1984 under Gabrielle Chanel’s nickname.

A double name, a double personality

Chanel sums up the perfume with this phrase. The house presents it as the olfactory echo of a woman free to reinvent herself day after day, independent and endearing, playful and provocative, and says it draws on the extraordinary personality of Gabrielle Chanel.

An amber of surprising freshness

Chanel places Coco Mademoiselle among its amber fragrances and describes it as a feminine amber with an assertive character and surprising freshness. In 2011, for the perfume’s tenth anniversary, the house press kit already spoke of a fresh oriental.

A broadened line

The success of the eau de parfum led in 2002 to an eau de toilette, which Chanel built around Sicilian grapefruit and lychee. The line also includes bath and body care, a hair mist, and a refillable purse spray.

Chanel now presents four interpretations of this amber signature: the eau de parfum, the Eau de Parfum Intense, L’Eau Privée, conceived as a night fragrance, and Crush Absolu, released in August 2026 and signed by Olivier Polge, the house’s perfumer-creator.

Long-running faces

Kate Moss embodied the perfume at its launch, and Keira Knightley from 2007. Actress Whitney Peak fronted a campaign in 2023, and in 2026 singer Gracie Abrams became the new face of Coco Mademoiselle, chosen for the launch of Crush Absolu.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

What critics say

A guarded reception from reviewers: Angela of Now Smell This likes smelling it on others but no longer wears it, put off by its shrill floral and its musks; Suzanna of Bois de Jasmin finds a green, sweet patchouli in it, in the lineage of Angel.

Read what critics say

On the blog

  • Chanel’s Coco: the whole line, from 1984 to 2026

    Coco in 1984, Coco Mademoiselle in 2001, Coco Noir in 2012: three fragrances bear Gabrielle Chanel’s nickname, released in eleven versions up to Crush Absolu in 2026. The dates, perfumers, and notes of each, and what ties them together.

What the community says

LongevityLong
Fleeting3 votesAll day
SillageModerate
Intimate4 votesOverpowering

Season

Autumn75 %
3 votes
Spring25 %
1 vote

Occasion

Evening100 %
1 vote

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The advertising

Coco Mademoiselle, the film with Keira Knightley and Danila Kozlovski – CHANEL FragranceFilm published by CHANEL on YouTubePlays on YouTube: starting the video means accepting its cookies.

Kate Moss, Keira Knightley, Joe Wright

Kate Moss at the launch, Keira Knightley from 2007 in Joe Wright’s films, Whitney Peak in 2023, and Gracie Abrams in 2026.

Kate Moss was the first face of Coco Mademoiselle, at the 2001 launch. In 2007 the role went to actress Keira Knightley, who became its most steadfast face, in films directed by Joe Wright, who had directed her in Pride & Prejudice and Atonement.

For the perfume’s tenth anniversary, in 2011, a three-minute film shows her crossing Paris from Place Vendôme to Place de la Concorde on a beige 1970s Ducati. Joss Stone covers It’s a Man’s Man’s Man’s World, the James Brown song.

Actress Whitney Peak fronted a campaign in 2023. In 2026, singer Gracie Abrams became the new face of Coco Mademoiselle for the launch of Crush Absolu, in a nocturnal film by Joe Wright shot in Paris.