Since its creation in 1966, the Paco Rabanne house has displayed a highly futuristic vision of fashion. This same avant-garde spirit is also found in Paco Rabanne fragrances. It was in this spirit that the designer created the masculine fragrance Phantom in 2021. Straight out of an intergalactic party, this fragrance seemed to have found its perfect match. Since July 2022, it has been joined by a female robot. Paco Rabanne presents the women's fragrance Fame, created by a remarkable lineup of great perfumers and embodied on screen by the alluring Elle Fanning.
Remember: in 2021, the Paco Rabanne house created a men's fragrance shaped like a robot. Named Phantom, it carried a breath of oriental fougère through the air. Today, it presents its new companion: Fame. A symbol of modern, futuristic women, this fragrance carries a creamy, warm breath of incense, further colored with fruity accents of mango and bergamot. As for the bottle, it is at once original, connected and responsible. It stands as a symbol of the designer Paco Rabanne's full creativity.
Fame de Paco Rabanne, a robot resembling a diva
Fame de Paco Rabanne resembles a small robot, just like its predecessor, Phantom. This time, however, it is much more feminine. Fame is a purely Paco Rabanne creation, wearing numerous clothes and accessories that could have come straight from the designer's own wardrobe. Indeed, the bottle of Fame is dressed in a small gold and silver chainmail gown, gleaming brightly. For the occasion, it is paired with boots resembling those designed by Julien Dossena, creative director of the Paco Rabanne runway shows. Added to this are further accessories such as earrings and a bracelet, similar to some of the house's best-selling designs. Naturally, all of it is crafted in metal, the designer's signature material. Finally, Fame de Paco Rabanne wears cat-eye sunglasses, just as a true diva might.
The connected world of Fame de Paco Rabanne
Just like Phantom, the bottle of Fame de Paco Rabanne has a small connected head. It incorporates an NFC chip. This chip is equipped with contactless technology. Its purpose? To exchange information between two compatible devices. In other words, simply hold your smartphone near the head of Fame de Paco Rabanne to access a wealth of marketing content related to its world. On the program: games, interactive filters, personalized playlists, augmented reality and many other elements to discover.
Fame de Paco Rabanne, a refillable bottle
Finally, because Paco Rabanne listens closely to today's consumers, the house is committed to meeting their expectations. It is precisely in this context that the brand strives to protect the environment by reducing its consumption of resources. This also applies to its bottles. That is why the bottle of Fame de Paco Rabanne is fully refillable. Once it is empty, simply unscrew its cap and pump. The refill for Fame screws into this spot. Filling begins and stops automatically. From there, simply unscrew the refill to reattach the pump and cap of Fame. Press firmly on the top to make it watertight. The new fragrance is ready, all while limiting the carbon footprint.
In terms of size, Fame de Paco Rabanne is available in three sizes: 30 ml, 50 ml and 80 ml.