1957

Gabrielle Chanel is recognized today as one of the most visionary women in the history of fashion. As if to pay her tribute, the house bearing her name never stops creating pieces in her honor. Today Chanel unveils an entirely new perfume named 1957. So why choose this date? What particular event does this new fragrance echo? Here is everything you need to know!

1957, an important date for Gabrielle Chanel

The 1957 perfume echoes one of the most important dates in the history of Gabrielle Chanel. Indeed, it was precisely in 1957 that the designer received one of the most prestigious awards in the world of couture. She was honored with the Neiman Marcus Award, considered the “Oscar of fashion” worldwide. This great distinction was meant to underscore her talent and her audacity. On this occasion, she was also the guest of honor at the opening of the new luxury department store in Dallas, Texas. What is more, it was also in 1957 that Gabrielle Chanel created one of her cult products: the famous two-tone ballerina flats. It was indeed in 1957 that Chanel launched a beige and black sandal, which became an absolute symbol of the house, timeless and forever preserving the spirit of Coco.

The 1957 perfume, between softness and sensuality

The launch of the 1957 perfume was announced on November 15 but it will only be available starting in February 2019. What is more, it will only be presented in Chanel's New York boutique, echoing the distinction Gabrielle Chanel received on the other side of the Atlantic in 1957. This fragrance will thus join the prestigious Les Exclusifs de Chanel collection. All the fragrances making up this collection are crafted from the finest raw materials and are worked with great precision. They fit more than ever into the world of luxury and all share the aim of paying tribute to a cherished moment in Gabrielle Chanel's life. 1957 is no exception to this tradition. Created by Olivier Polge, it is a seductive and warm perfume. 1957 embodies, he states, the Chanel spirit, with its radiant and timeless elegance. This perfume is a sensual accord that marries the downy softness of white musks with the freshness of bergamot, with the floral and honeyed notes of neroli, over a woody and powdery bed of iris and cedar. All of this is presented in a rather understated bottle. Rectangular in shape, it showcases a slightly beige juice and is topped with an opaque black cap. As one might guess, this visual was far from chosen at random. These two colors echo the world-famous aesthetic of Chanel's timeless two-tone shoes imagined in 1957.