L'Homme Sport YSL

When he founded his fashion house, rue de la Boëtie in 1961, Yves Saint Laurent appeared very shy. He is credited with perfumes more exceptional than the next, such as Rive Gauche (his first), Opium, Paris, Elle, Cinéma, Saharienne or Kouros. In 2006, YSL decided to put men in the spotlight with L’Homme, an ultra-modern and sensual fragrance. Then, in 2014, the house presented one of the flankers, L’Homme Sport, sensuality in a sport version.

L’Homme Sport Yves Saint Laurent, a man thirsty for extreme sensation

Since 2006, the release date of L’Homme, the collection has kept growing, to the great delight of men… And women! L’Homme represents contemporary men, virile, and unafraid to display their emotions and desires. In this continuity, YSL unveiled L’Homme Sport, a fragrance for men thirsty for extreme sensation. The man, in his athletic version, appears to be in perpetual search of sensations, always stronger. As virile as its elder, the composition of L’Homme is a true concentrate of energy. The face of the campaign for L’Homme Sport is Olivier Martinez, a French actor whose virility leaves no doubt. For the occasion, Olivier Martinez unveiled his passion for extreme sports by riding a motorcycle on a bed of water in the desert… A way of viewing sport in a very captivating manner. L’Homme Sport is the association of today's energetic man, always on the move, with the elegant, ultra-seductive man.

The dynamic olfactory notes of L’Homme Sport

It is the very talented Anne Flipo who is behind the composition of L’Homme Sport. She was nonetheless accompanied by a young perfumer, Juliette Karagueuzoglou. Regarding this fragrance, Anne Flipo states that men no longer want to choose between freshness and elegance, or between freshness and power, and that they want to find in the same perfume all their desires for refinement and virility. L’Homme Sport is defined as a fresh and woody fragrance. It opens with an accord of aldehydic notes, combined with the freshness of bergamot and lemon leaves. The heart is energetic thanks to the presence of cardamom, contrasted by the sweetness of elemi, thus offering unrivaled elegance. The base of L’Homme Sport develops into a sillage composed of cedarwood and amber woods. As for the bottle, it takes up the codes of its elder. The iconic bottle is still glass and cylindrical in shape. Its transparency reveals its soft yellow-colored juice. The octagonal cap is here dressed in a silver color, giving the whole strength and sensuality.

The house of YSL presents a new version of L’Homme, with L’Homme Sport. If the man remains just as elegant and sensual, he indulges for the occasion in extreme sports that make him a devastating man who fully embraces his desires.