Valentino is a great couture house that was founded in Rome in 1960. Deeply steeped in Italian tradition, it is now masterfully led by the talented Pierpaolo Piccioli. As a symbol of renewal and modernity, he now celebrates the image of a city undergoing transformation, combining innovation and tradition. In this creative shift, he also crafts fragrances at the crossroads of eras, as shown by the men's fragrance Born in Roma Intense Uomo.
Perfumery is an almost magical art, capable of making us travel with a single breath. That is precisely the game played by Valentino's Born in Roma Intense Uomo. It takes us into the heart of Rome in the snap of a finger. For the occasion, the scene unfolds at dusk, as the city's effervescent energy gradually rises and Romans take pleasure in putting the world to rights. The result is a highly contrasted fragrance, dominated by a trio of Bourbon vanilla, vetiver and lavandin. As for the bottle, Valentino once again gives pride of place to rockstuds and contrasts.
When a men's bottle relies on roundness
Generally, to assert their masculinity, men's fragrance bottles rely on sharp, clean edges as well as a fairly raw shape. With Born in Roma Intense Uomo by Valentino, however, none of that applies. Visually speaking, this fragrance could just as easily belong to a woman as to a man. It takes the shape of a hemisphere. With Born in Roma Intense Uomo by Valentino, roundness dominates, echoing a certain tenderness. Because Mediterranean men are known for their warmth, Valentino decided to draw on this characteristic aspect of their personality. The result is a flask with a generous curve.
The return of Valentino's iconic rockstuds
The entirety of the Born in Roma Intense Uomo bottle's walls is covered with small pyramidal studs. These have been present since the release of the very first Born in Roma, in 2019. Even more: they have been iconic to the Valentino brand for many years now. Indeed, they continually appear on the house's handbags or shoes. They seem capable of transforming a classic object into an avant-garde piece! And this is also what one feels when looking at the Born in Roma Intense Uomo bottle. These studs give it a unique style, while also drawing heavily on the architecture typical of Rome. Indeed, on palace walls, on doors or façades, they are omnipresent! They are thus a nod to the brand's DNA. Here, they appear as a kind of armor, designed to protect the delicate effluvia of this men's fragrance.
The black and pink contrast of Born in Roma Intense Uomo
Finally, one last element inseparable from this fragrance: its color contrast. At its base, Born in Roma Intense Uomo relies on the transparency of glass. At its top, however, it is entirely opaque. It then appears covered in black leather, a symbol of rebellion! Its juice, meanwhile, lets us glimpse a vivid pink gradient. The result is a punk look, as poetic as it is romantic or extravagant. Born in Roma Intense Uomo by Valentino is a provocative fragrance, on which the Valentino name is inscribed on a wide black band.
As for sizes, Born in Roma Intense Uomo by Valentino is available in two formats. It comes in 50 ml or 100 ml bottles.