This is Us! L’Eau for All, the airy fragrance of the Zadig & Voltaire tribe. This is Her and This Is Him are two fragrances that were designed simultaneously, in 2016. Then, they underwent a profound transformation, in 2021, when Zadig & Voltaire decided to break down gender boundaries, by creating a unisex fragrance named This is Us!.
The house Zadig & Voltaire is a luxury brand known for its deceptively relaxed style and its ever-young, avant-garde spirit. Naturally, this comes through in its clothing, but also in its fragrances. Moreover, this boldness was further emphasized in 2021, with the creation of a unisex fragrance, aimed equally at men and women, but also at every generation. In 2022, history repeats itself. Here is our review of the androgynous fragrance This is Us! L’Eau for All by Zadig & Voltaire.
Olfastory’s review
A modern bottle with communicative energy
This is Us! L’Eau for All by Zadig & Voltaire first captivates with its bottle. Indeed, it is particularly modern. Minimalist, it is stripped of anything superfluous, while still incorporating a touch of originality. First, although it is presented as a thick block of clear glass, it dares to feature a side face that is entirely deconstructed, as though directly broken within the mass. Its once crystalline glass is today enhanced with a faint green glow, a symbol of luck, ecology and fulfillment. Because glass fosters creativity, it is here paired with strong and highly symbolic words: “GENERATION”, “FREEDOM” or even “LIVE LOVE ROCK”.
This is Us! L’Eau for All, a fragrance conceived as a breath
Visually, This is Us! L’Eau for All by Zadig & Voltaire invites men and women to breathe deeply. And this is precisely what is also found in its composition. Perfumer Mathilde Bijaoui had the brilliant idea of imagining a fragrance as a breath. It first invites one to inhale deeply and become intoxicated with all the freshness of the air. For this, This is Us! L’Eau for All by Zadig & Voltaire contains citrus, and more particularly bergamot. Then, it invites one to take the time to feel the surrounding elements. One is invited to be won over by its bright Mediterranean neroli, as well as by its more aromatic lavender. Finally, exhale and let yourself be overtaken by the calm of a comfortable base of creamy sandalwood, cashmere wood and musks.
A message of unity at a time when the world is divided
This is Us! L’Eau for All by Zadig & Voltaire is not merely a fragrance. It also carries within it a strong message. Conceived at a time when the world seems more divided than ever, by the war in Ukraine but also by the health crisis, it advocates sharing and unity. With it, boundaries break down, populations are united. With This is Us! L’Eau for All by Zadig & Voltaire, the time has come for generosity, freedom, joy and carefreeness. All those who wear this fragrance become one. They are a large community, a tribe of friends, like a family.