Lanvin launched Rumeur in the fall of 2006 under the name of a 1934 Rumeur, the work of André Fraysse. Francis Kurkdjian composed a version with no olfactory link to the old one: magnolia and aldehydes, white flowers around seringa, a base of patchouli, musks and ambroxan. The bottle, designed with Alber Elbaz, draws on an antique model found at a flea market.
Lanvin lists magnolia, white rose, jasmine sambac, seringa, orange blossom, lily of the valley, patchouli, musks and ambroxan. Magnolia opens, with aldehydes, white flowers make up the heart, and the base belongs to patchouli, musks and ambroxan.
Seringa, known in English as mock orange, carries accents of lily of the valley and orange blossom according to Osmoz. Osmoz also describes a magnolia faceted like juicy fruit flesh, lifted by a vintage hint of aldehydes, and a pared-down, almost clean patchouli paired with the musks.
Elena Vosnaki places Rumeur among the pink chypres, Ayala Moriel’s term for chypres stripped of oakmoss: an abstract, powdery floral. In the opening she smells fresh aldehydes beneath the seringa and a soft-petaled magnolia, like white veils in afternoon light.
A musky sweetness accompanies them; woody notes, thickened by ambroxan, close the composition. The patchouli, also present in Narciso Rodriguez for Her, remains hard for her to isolate in a sensual, abstract whole.
Similar perfumes
Similar notes and family, from other houses.
- WorldKenzo
- Highness FlameFAAN
- Wild RoseCoach
- Lili FantasyJuliette Has A Gun
- L'Interdit GivenchyGivenchy
- L'Interdit Édition CoutureGivenchy
- L'Interdit Édition Couture 2020Givenchy
- Lust For SunJuliette Has A Gun
More perfumes from Lanvin
Also composed by Francis Kurkdjian
- Her Eau de ParfumBurberry
- L'Extase Caresse de RosesNina Ricci
- Baccarat Rouge 540Maison Francis Kurkdjian
- Baccarat Rouge 540 Extrait de ParfumMaison Francis Kurkdjian