
Premier Jour, a reinterpretation of sensuality. The fashion house Nina Ricci is as well known for its creations as for its perfumes. It was in 1932 that Nina Ricci, whose real name was Maria Adélaïde Nielli, founded her house on Rue des Capucines in Paris.
The house of Nina Ricci has exuded for decades a subtle and delicate sweetness, harmonious and feminine fluidity, with extreme refinement. Always in tune with the spirit of the times, Nina Ricci perfumes follow trends without succumbing to them, so as to keep making us dream. It is in this spirit that Premier Jour was composed by the talented Sophie Labbé and Carlos Benaim, and it is in this spirit that Premier Jour will illuminate the new millennium with its deep aura...
Premier Jour, or the tender and poetic renewal of Sophie Labbé and Carlos Benaim for Nina Ricci
Since the magnificent L’Air du Temps, which managed to offer postwar women a bright and joyful flash of modernity and flowers, the perfume house Nina Ricci has had one and the same ambition: to make us dream of elsewhere. While L’Air du Temps remains the house's great classic, other magnificent creations would go on to extend the dream of Robert Ricci, who composed fragrant creations for the sole purpose of giving love.
With Premier Jour, love will be there, and the dream too, without a doubt! For Premier Jour is a composition that seeks to celebrate the new millennium as the beginning of a new fragrant story, of a new era for both the world and for Nina Ricci perfumes.
Who better than the poet-creator of flowers Sophie Labbé and the magician of emotions Carlos Benaim to offer us this Premier Jour as the portrait of a brighter, gentler future? It is true that Sophie Labbé is committed to telling beautiful stories through her perfumes, while Carlos Benaim cannot imagine composing a fragrance without creating a new and distinctive emotion. Naturally, the perfumer duo would deliver an original and radiant composition for this Premier Jour, far from being the last for Nina Ricci perfumes...
Flowers, a white sugared almond accord and floral sweetness for a sparkling Premier Jour fragrance
Premier Jour aims to be the first day of a new world, but could it not also represent the first day of a romantic and passionate love affair taking its first steps into a luminous union where the sugared almond accord would be the most perfect of companions? Possibly, but the two perfumers of Premier Jour are careful not to reveal it to us!
Thus Premier Jour opens on a tonic yet romantic accord of yellow mandarin and morning dew gardenia. At the heart, the famous enigmatic white sugared almond accord comes to life through notes of sweet pea, orchid, thyme and broom. Finally, the depths of precious woods such as sandalwood are wrapped in white musks and the aromatic, floral freshness of Mediterranean hyssop flower, the better to soak up sun-kissed light.
Premier Jour carries in its sillage a reinterpretation of sensuality. An elevation of the senses, an initiatory journey leading from primordial nakedness to spiritual fulfillment, for this luminous and intimate fragrance, both new and time-honored. Nina Ricci, on Premier Jour.