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Nina Ricci

Bella

Bella is the eau de toilette Nina Ricci launched in 2018, the third heroine of Les Belles de Nina after Nina and Luna, signed by Louise Turner and Sonia Constant. For the house, it is a tangy floral in which the gourmand rhubarb meets a rose jelly: green mandarin and rhubarb, rose and freesia, vanilla and white musk; the bottle is a pop-green glass apple.

Brand
Nina Ricci
Launch year
2018
Perfumers
Gender
Unisex
Olfactory family
Floral
Secondary families
Fruity Gourmand
Concentration
Eau de Toilette
EAN
3137370332411 (30 ml) · 3137370332381 (50 ml) · 3137370332350 (80 ml)

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Bella

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Nina Ricci presents Bella as the third chapter of Les Belles de Nina, a saga of modern-day princesses opened by Nina in 2006 and joined by Luna in 2016. Beside the carefree dreamer and the fearless one, Bella plays the rebel, sexy and untamable.

A new princess in 2018

Nina Ricci announced, in a presentation that Now Smell This relayed on May 18, 2018, a new modern-day princess joining the duo. The blog then reported it on sale in duty-free at Heinemann, in 50 and 80 ml bottles of eau de toilette.

The Fragrance Foundation France counts it among the sixteen women’s fragrances launched in 2018 in selective distribution, in the running for the public prize of the 2019 FIFI Awards. It classifies it in the floral fruity, citrus and gourmand family.

Sonia Constant and Louise Turner

The house names Sonia Constant and Louise Turner, whom The Fragrance Foundation France also credits and links to Givaudan. Their formula sets two facets against each other, one gourmand, the other floral, like the two faces of a modern princess, according to the house.

Olfactory pyramid

  1. Top notesThe first minutes
  2. Heart notesThe heart of the perfume
  3. Base notesWhat lingers

What critics say

Kay (Shoes & Glitter) finds it a juicy, lively floral, carried by a raw, tangy rhubarb, pretty, simple and memorable, and gives it nine out of ten.

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The advertising

Barbara Palvin, the third Belle de Nina

In 2018, Eugenio Recuenco filmed Barbara Palvin as Bella alongside the new Nina and Luna, to Serge Gainsbourg’s Comic Strip.

The launch film, broadcast from July 3, 2018 on television and online, brings together three new faces: Estella Boersma as Nina, Sonia Ben Ammar as Luna and Barbara Palvin as Bella. Its soundtrack is Comic Strip, by Serge Gainsbourg.

Packshotmag credits its direction to Eugenio Recuenco, in his third collaboration with the house, its concept to the L.O.V.E agency and its production to Handsome. The film shows three beautiful rebels, inseparable and mischievous, who bite into the apple.

Say Who recounts the launch party in the courtyard of the lycée Victor-Duruy, where guests climbed into the magic tree of the campaigns. Models.com credits the campaign photographs to Nick Dorey.

More perfumes from Nina Ricci

All Nina Ricci perfumes

Also composed by Louise Turner

All creations by Louise Turner

Also composed by Sonia Constant

All creations by Sonia Constant

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