Prada Candy
Prada Candy is the eau de parfum Daniela Andrier composed for Prada in 2011, a gourmand oriental the house calls explosive, addictive and sensual. It combines white musks, benzoin and a touch of caramel in excessive proportions, over a vanilla base, dressed in pink and gold.
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Prada launched Candy in 2011. The house made it the fragrance of a joyful femininity, explosive, addictive and sensual, imagined as a symphony of shocking pink and gold.
A change of tone
Robin, on Now Smell This, notes that the name, the box and the advertising break with the understated image Prada had cultivated until then. The brand’s representatives described to her a fragrance more feminine and more excessive than its previous launches.
Daniela Andrier
The composition is the work of Daniela Andrier, a Givaudan perfumer behind most of Prada’s fragrances. The Silver Fox, on ÇaFleureBon, likens Candy to Benjoin, number 9 in the Prada Exclusive collection, which she signed in 2007.
Sizes
The eau de parfum came out in 30, 50 and 80 ml, along with body products. In the United States, Neiman Marcus held exclusivity until October 2011.
Olfactory pyramid
- Top notesThe first minutes
- Heart notesThe heart of the perfume
- Base notesWhat lingers
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The advertising
Léa Seydoux
Actress Léa Seydoux embodied the Prada Candy woman in 2011, joyful and full of audacity.
In 2011, Prada entrusted the Candy campaign to actress Léa Seydoux. The advertising stages a bold, spirited woman, in the image of the fragrance the house wants joyful and excessive.
Robin, on Now Smell This, sees in the name, the box and this campaign a break with the understated image Prada had maintained until then.
From the same line
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- Double DareGuess
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- Fleur de LaitMiu Miu
- L’Eau RoséeMiu Miu
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- L'Extase Rose AbsolueNina Ricci
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