Hugo Boss
Boss Bottled Infinite
Where to buy
Since its creation in 1998, this juice has never stopped making headlines. It has in fact been reinterpreted many times, always addressing a new man, as if to write a new chapter in its story. It thus became Boss Bottled Night in 2010, Boss Bottled Sport in 2012, Boss Bottled Unlimited in 2014, Boss Bottled Intense in 2015, and more recently Boss Bottled Tonic in 2017. So how does Boss Bottled manage to reinvent itself once again? Focus on the new Boss Bottled Infinite.
Boss Bottled Infinite, a new facet of Hugo Boss masculinity
Boss Bottled Infinite fully follows the path of its predecessors and addresses all the ambitious men of our era. Very contemporary and urban, it does not conceal its determination, but skillfully blends elegance and power. Boss Bottled Infinite displays a perfect balance between drive and refinement. Through this essence, Hugo Boss offers an initiatory journey and invites every man to reconnect with his inner self. Boss Bottled Infinite aims to help recharge one's batteries, before guiding one ever higher, ever further. If its universe is more intimate than before, its ambitions are no less grand. So, what about taking on daily challenges alongside it?
Boss Bottled Infinite, a woody and warm freshness
On a purely olfactory level, Boss Bottled Infinite is expressed through a green, woody and sweet scent, both strong and soothing. With it, everything is a matter of depth and harmony. Boss Bottled Infinite plays across several different olfactory registers. It opens on a fresh, fruity scent of mandarin and apple. Cinnamon, however, warms the whole. Then, the heart of Boss Bottled Infinite turns toward a more aromatic territory. Lavender and rosemary become one, gaining in virility as patchouli approaches. Sandalwood amplifies the creaminess of this recipe. Finally, Boss Bottled Infinite ends on a base of olive wood.
The return of Hugo Boss's famous cylindrical flask
The bottle of Boss Bottled Infinite, for its part, proudly marks its belonging to the Hugo Boss family. A true feat of purity, it is devoid of any embellishment. Its bottle is a cylindrical flask with a reinforced base. Its shape makes it easy to hold and perfectly suits masculine gestures. Its forms are simple and modern, perfectly timeless since its creation. The name of this fragrance is engraved in relief on its glass walls, now displayed in a silver tone. This stands out against a very urban anthracite gray lacquer finish. More than ever, Boss Bottled Infinite is a masculine fragrance fully rooted in its time!
Olfactory pyramid
What the community says
Season
Occasion
Create an account to keep your votes and find your notebook.
The advertising
The advertisement for the Boss Bottled Infinite fragrance
Boss Bottled, Boss Bottled Night, Boss Bottled Sport, Boss Bottled Unlimited, Boss Bottled Intense or Boss Bottled Oud are all names that have made men dream around the globe for several years now. Initially created in 1998, Boss Bottled never stops making headlines and reinventing itself. Even today, it reveals a new facet of its personality, this time named Boss Bottled Infinite. Very refreshing and invigorating, this fragrance is quite different from its predecessors, now unfolding as an initiatory journey, in search of one's own instinct. To accompany its release, Hugo Boss makes sure to bring its composition to life in a new advertisement. Let us look at the images associated with Boss Bottled Infinite.
Boss Bottled Infinite, a new journey from the Hugo Boss house
Let us begin by introducing Hugo Boss's new fragrance, Boss Bottled Infinite. While its predecessors addressed rather an ambitious businessman, this one cares nothing for a professional career. It invites, above all, letting one's own desires speak and reconnecting with one's instinct. Authentic and generous, Boss Bottled Infinite pays no heed to what others might say and simply leads one down the path of pleasure and happiness. Refreshing, aromatic and woody, Boss Bottled Infinite offers a perfect balance between liveliness, virility and comfort. Falsely relaxed, it invites one to leave the suit in the closet and unwind a little!
Chris Hemsworth, face of the campaign for Boss Bottled Infinite
This vision of masculinity is embodied on screen by Chris Hemsworth, face of the brand's campaign since 2017. The Australian actor was first the hero of Hugo Boss's l'Homme d'Aujourd'hui campaign. This time, he changes settings entirely and demonstrates that actions are far more important than words. This vision, which he says he wishes to instill in his own children, Chris Hemsworth fully shares with the Hugo Boss house. Moreover, his dream body and angelic face are not unwelcome to women. Chris Hemsworth has more than one trick up his sleeve and is active on every front. In film, in advertisements, but also on social media, he is one of the most sought-after figures of the moment. Incidentally, he has just launched his own fitness app, enough to motivate more than a few to sculpt rock-hard abs before summer arrives!
Boss Bottled Infinite offers a refreshing plunge into the blue waves
Here, Chris Hemsworth is first presented in an outfit traditionally used in Hugo Boss advertising campaigns: a suit. Yet he soon sheds this businessman's attire in favor of a much more relaxed style! Aboard his convertible, he sets off to conquer the world. Racing toward the horizon, he reaches the ocean and puts on his surfing gear. The rest of the advertisement unfolds in the water, revealing Chris Hemsworth's sculpted body on a surfboard, amid the waves. Highly rejuvenating, this advertising campaign is set to the track Free Animal by Foreign Air.