Voce Viva Intensa, a new Eau de Parfum by Valentino. What if a fragrance could give rise to more than a scent? It was with this idea in mind that the house of Valentino created a first fragrance named Voce Viva, in 2020. Broadcasting a message all over the world, Voce Viva was an invitation to warm hearts.
The house of Valentino is a brand that likes to play with fashion and the codes of luxury. It does not hesitate to revolutionize trends and knows how to be daring without ever losing any of its refinement. It therefore moves forward with confidence and determination, and already invites women to do the same. This is precisely the message carried by Valentino through its feminine olfactory collection Voce Viva. Launched in 2020, it consisted of a floral fragrance synonymous with freedom. Today, its voice intensifies further and gains in power. Voce Viva becomes Voce Viva Intensa. Here is our review.
Olfastory’s review
Valentino opts for a highly optimistic message
Whether or not one likes the scent of flowers, Voce Viva Intensa by Valentino can only win one over through its message. Indeed, with it, Valentino encourages happiness and freedom. It gives shape to the vision of a fairer, more harmonious and kinder world. Voce Viva Intensa is imagined as a strong voice calling for the sharing of emotions. With it, fulfill your dreams and express your desires. Whoever wears this fragrance is encouraged to believe in herself while helping others find their own path. How could one resist such a draught of optimism?
Voce Viva Intensa treats itself to a top-tier ambassador
As if this message were not enough to win us over, Voce Viva Intensa is also embodied on screen by one of the most talented and most adored personalities on the planet: the queen of pop and inspiring figure Lady Gaga. In Valentino's advertisement, she immerses us in her very personal world. This fragrant whirlwind resonates with the sound of her captivating voice. Lady Gaga says it better than anyone: Be yourself, love who you are, be proud and never give up on your dreams. Naturally, coming from her mouth, this message takes on its full meaning, and the singer instantly becomes the voice of an entire generation.
A fragrance faithful to Valentino's three accords
In this more intense version, Voce Viva Intensa manages to reinvent itself. It is a genuinely new creation. Nevertheless, it remains faithful to the three successive accords presented in the original Voce Viva. In turn, it reveals itself as Color – Cool – Couture. For this, it first relies on a fruity, colorful cocktail of mandarin and bergamot. This refreshing blend is followed by a more couture, elegant heart. This comes from flowers. Voce Viva Intensa by Valentino is rich in gardenia, orange blossom and sambac jasmine. Finally, all its opulence culminates in an enveloping, woody cloud of Atlas cedar, Bourbon vanilla and crystal moss. It is worth noting, moreover, that this ingredient is unexpected and brings real modernity to this fragrance.
The elegant orange bottle of Voce Viva Intensa
Finally, Voce Viva Intensa by Valentino also shines through the beauty of its bottle. It remains, as ever, highly refined. It contains several of Valentino's iconic studs. Moreover, this pyramidal shape carves into its side walls with originality. Its orange color lends it a warmer facet. Visually, it is a true call to refinement and the Dolce Vita.