René Lacoste was a formidable tennis player. Feared by his opponents, he ended his career after a brilliant run in the 1920s. He then decided to launch his own clothing brand, still very much inspired by the world of sports. This is how the Lacoste polo shirt came about, in 1927. Nearly a century after its release, it remains one of the most coveted garments on the planet. Even better: it is the source of inspiration for a line of perfumes launched in 2011. In 2023, this line was expanded with a new creation named Lacoste L.12.12 Blanc Eau Intense.
In the world of tennis, René Lacoste was a true monument. Particularly feared by his opponents, he displayed extraordinary tenacity on the court, which earned him the nickname the crocodile. During his career change, at the end of his playing days, he once again demonstrated his boldness. This is how he created a revolutionary garment, inspired by the elegance of the shirt but more specifically suited to athletes: the Lacoste polo shirt. Since 2011, it has inspired a collection of perfumes, including Lacoste L.12.12 Blanc Eau Intense. Here is our review.
Olfastory’s review
Lacoste L.12.12 Blanc Eau Intense, a bottle deeply tied to the Lacoste world
There is no doubt: from the very sight of the Lacoste L.12.12 Blanc Eau Intense bottle, the tone is set. Indeed, its glass case clearly marks its belonging to the brand. It is even evocative of certain anecdotes. Indeed, it pays tribute to the avant-garde spirit of René Lacoste, who was the very first designer to dare to place his logo on the outside of one of his garments. This is how the crocodile made its appearance on the chest of the Lacoste polo shirt. Today, the crocodile is also present on the front of the Lacoste L.12.12 Blanc Eau Intense bottle. What is more, this glass case brilliantly reproduces the famous T-shirt's fabric weave. Its walls are, as it were, covered with the small piqué stitch emblematic of Lacoste. As for color, the green inseparable from the house is also present. It appears here as a gradient, as if echoing the surface of the famous Wimbledon tournament.
The addictive, lasting freshness of Lacoste L.12.12 Blanc Eau Intense
Lacoste L.12.12 Blanc Eau Intense possesses real dynamism. Its overflowing energy shows through from its top notes, via the brightness of a juicy mandarin, paired with a few spices. Here, more precisely, this means turmeric leaf and cardamom essence. Fresh and lively, these are a true daily boost. Then, the heart of Lacoste L.12.12 Blanc Eau Intense shifts toward a more aromatic register. For the occasion, this fragrance contains lavandin, sage and mugwort. Little by little, its scent becomes darker and woodier. Its virility resurfaces in a duo of sandalwood and vetiver. Its sensuality, meanwhile, is highlighted by a white leather accord.
Lacoste L.12.12 Blanc Eau Intense, the perfume of an active man
Lacoste L.12.12 Blanc Eau Intense seems to draw on all of René Lacoste's fighting spirit on the tennis courts. This perfume, like the Lacoste polo shirt, is the symbol of greater freedom of movement. With it, simplicity aims to be elegant. Minimalism here echoes refinement. The man who wears this perfume is chic and responsive. A captivating, enveloping breath unfolds with each of his steps, revealing his masculinity to everyone around him.