Eau de Lacoste L.12.12 Bleu

Eau de Lacoste Bleu: A breath of sporty freshness!

Released in 2011, the same year as the first two bottles, white and green, of Lacoste's iconic L12.12 collection, Eau de Lacoste Bleu is resolutely powerful, entirely about raw energy. Its marine and citrus scents propel a tornado of freshness that pairs wonderfully with the prestigious house's famous crocodile polo shirt. Judging by the campaign built around this Eau de Lacoste Bleu, the man behind this fragrance is as effective as he is funny...

Eau de Lacoste Bleu, powerful, or energy within reach of a fragrance!

The Eaux de Lacoste collection, launched in 2011 under the enigmatic name L12.12, was created around the house's emblematic polo shirt, whose reference number is precisely… L12.12. Great couturiers name some of their perfumes after an emblematic couture collection, so why would Lacoste, the sportswear house famous since the 1930s, deprive itself of doing the same?

Each bottle in the L12.12 collection is meant to be worn according to the mood of the day, like the color of a polo shirt. Thus Eau de Lacoste Bleu would seem to be the fragrance of physical strength, of the strength of sea spray and citrus. A strength presented in a very modern and playful way, without needing, as many other marine sporty fragrances do, a brooding man caught in a storm.

Because Eau de Lacoste Bleu does not need a cliché to be effective! Better still, it is presented through a playful, colorful and joyful advertisement. Elegance does not need to be loud or pretentious, as Lacoste has demonstrated time and again! The Lacoste spirit is sporty, modern and chic without taking itself too seriously, perhaps that is the recipe for success.

L12.12 and Eau de Lacoste Bleu, for a resolutely aquatic man

Just like the bottles of its counterparts Eau de Lacoste Blanc and Eau de Lacoste Vert, the Eau de Lacoste Bleu bottle features a sporty square shape, a powerful matte blue color and a beautiful crocodile logo set into the glass in the manner of the house's polo shirt.

The fragrance of Eau de Lacoste Bleu, created by perfumer Harry Fremont, opens with powerful, ultra-bright notes of bergamot, lemon and grapefruit. Then an aromatic heart of sage opens the senses to welcome the very luminous orange blossom. A brightness refreshed by green and oceanic accords that bring the necessary sea spray to this Eau de Lacoste Bleu. The man empowered by this fragrance will of course also reveal some virile, intense depths of cedar and vetiver.

Simple, elegant and highly effective, Eau de Lacoste Bleu is worn directly on the skin, like the vividly colored and powerful blue crocodile polo shirt. The spirit of the Lacoste polo now comes in fragrance form. Dress your skin in an intense, fresh and aquatic scent, according to Lacoste for Eau de Lacoste Bleu.