The fragrance of men's French Panache according to Lacoste. Tennis is a particularly popular sport in France, as demonstrated by the famous Roland-Garros tournament.
The house of Lacoste was born in 1933 thanks to the panache of tennis champion René Lacoste who, despite retiring far too young, wanted to keep the spirit of sport alive through collections of stylish athletic wear.
In 1984, Lacoste Original was introduced as the first fragrance bearing the green crocodile, and its sporty freshness offered elegant gentlemen a halo of coolness. Bottle after bottle, Lacoste continued to win people over, and the L12.12 collection launched in 2011 would be just one of its many charming expressions.
L12.12 French Panache pour Lui: the essence of a champion with a dandy's heart
Originally, the L12.12 fragrance collection sought to pay tribute, through men's fragrances, to the spirit of René Lacoste's famous piqué polo shirt, which today is the house's bestseller and comes in a wide range of colors. It is precisely these colors that would inspire the perfumers to create a fragrance with a distinct personality for each bottle.
In 2016, women would also have the pleasure of wearing L12.12 fragrances, this time created as a tribute to Lacoste's lovely white polo shirt. L12.12 Natural, L12.12 Sparkling, and L12.12 Elegant would thus offer women a fragrance for each of them, whatever their style or personality.
While in 2011, the collection of men's fragrances drew inspiration from the legendary L.12.12 polo shirt in small cotton piqué, the feminine trio draws its source from the iconic pleated skirt, symbol of liberated sophistication. Le Parisien on the L12.12 fragrances for women.
Building on this success, the house of Lacoste would introduce in 2019 a fragrant couple with L12.12 French Panache pour Lui and L12.12 French Panache pour Elle. This charming pair would continue to exude the sporty spirit of the house, though for French Panache pour Lui in particular, it is sensuality that dominates the fragrance, thanks notably to powerful oriental forces. One should not forget that a Lacoste athlete remains an elegant man, but also a great seducer!
Playing on oriental warmth to recreate the scent of clay for L1212 French Panache pour Lui
The young perfumer Nelly Hachem Ruiz sought, with L12.12 French Panache pour Lui, to recreate in fragrance form not only the beautiful attraction between the French Panache man and woman, but also to attempt to reproduce the warm, earthy scent of the famous clay courts of Roland Garros.
However, L12.12 French Panache pour Lui opens with very fresh and relatively classic notes of men's perfumery, composed of lemon and mandarin, while cardamom brings a warm spicy wave to this very sporty opening. At the heart, fresh, tangy, and very modern apple pairs with a note of lavandin. Finally, the woody and ultra-virile depths of sandalwood and patchouli lend this L12.12 French Panache pour Lui a sensual wave, further accompanied by a touch of narcissus that is at once sun-kissed and opulent, but also, above all, very elegant.