Purple Glow is one of the three Dior Addict eaux de parfum announced in December 2025 for 2026. Francis Kurkdjian crystallizes Tuscan iris under a veil of icing sugar, lifted by a candied raspberry and wrapped in a creamy base of vanilla and musk. Willow Smith embodies it in a campaign photographed by Drew Vickers and filmed by the duo TORSO.
ALCOHOL • PARFUM (FRAGRANCE) • AQUA (WATER) • VANILLIN • BUTYL METHOXYDIBENZOYLMETHANE • ROSE KETONES • BENZALDEHYDE • CI 17200 (RED 33) • CI 60730 (EXT. VIOLET 2)