Acqua di Giò Parfum
Acqua di Giò Parfum: the intoxication of the depths by Giorgio Armani. Nearly three decades after the original 1996 wave, Giorgio Armani opens a new chapter with Acqua di Giò Parfum (2023). Perfumer Alberto Morillas plunges the iconic freshness into the depths: a citrus-saline splash collides with a volcanic incense, while a velvety patchouli anchors the composition like a basaltic rock. More intense than the 2022 Eau de Parfum, more mysterious than the Eau de Toilette, this Parfum asserts an elegant marine virility. The formula, 95% natural in origin, comes in a refillable version.
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Fact sheet
- Full name: Acqua di Giò Parfum
- Brand: Giorgio Armani
- Olfactory family: Aromatic – Woody – Amber
- Concentration: Parfum
- Launch date: 2023
- Perfumer: Alberto Morillas (Firmenich)
- Available sizes: 40 ml, 75 ml, 125 ml & 150 ml refill
- Distinctive feature: 95% naturally derived ingredients, refillable bottle
Composition: the olfactory pyramid
Top: Calabrian bergamot & deep marine accord
A cold-pressed Calabrian bergamot releases a zesty liveliness, immediately swept aside by a deep marine accord — a swirl of blue seaweed and crystallized salt. A touch of ginger stings like sea spray on the skin.
Heart: clary sage, rosemary & smoky incense
At the heart beats a clary sage–rosemary duo recalling a Mediterranean maquis wind. A Sambrani incense emerges, dark and resinous, evoking an underwater volcanic fault releasing mineral wisps.
Base: Indonesian patchouli, vetiver & cedarwood
The base consolidates the sillage on a heart patchouli purified of its earthy tones, backed by a smoky Haitian vetiver. A dry Atlas cedar brings verticality, while a veil of ambergris accord extends the longevity beyond twelve hours.
Bottle: shaded black totem & wooden cap
Frosted bottle shifting into abyssal black, beechwood cap engraved with the GA monogram, unscrewable pump.
Streamlined like a stone polished by waves, the cylindrical silhouette is draped in a translucent-to-intense-black gradient. The natural wood cap — sourced from sustainable forests — recalls the walkways of a yacht. The 75 ml and 125 ml sizes open to accommodate the refill: 48% glass saved over two cycles.
Advertising campaign
Filmed by Terence Neale in the Aeolian Islands, the sequence shows model Aleksandar Rusić diving from a basaltic cliff into an ink-black sea. Each stroke sends golden particles shimmering. Electro-orchestral soundtrack “Into the Deep”. Tagline: “Immensity within”.
Reviews & verdict
Acqua di Giò Parfum preserves the line's saline-lemon DNA while injecting an incense-patchouli darkness reminiscent of the backdrop of a storm. On warm skin, the incense exhales a smoky leathery facet; in cool weather, the bergamot bursts forth like the bright blue sky of Pantelleria. Moderate projection (an arm's length) in the first hour, then an elegant masculine halo. Ideal with a white shirt, a navy suit, or an anthracite cashmere sweater on a winter evening by the sea.
Recommended wearing momentsMomentOccasionSillageApplication tip
Bright dawn
Coastal jogging
Light
Mist on t-shirt
Morning at the office
Strategic meeting
Moderate
Two sprays on nape and wrists
Dusk
Rooftop cocktail
Strong
Cloud crossed over shoulders
Stormy night
Gourmet dinner
Enveloping
Layering with patchouli balm
Olfactory pyramid
- Top notesThe first minutes
- Heart notesThe heart of the perfume
- Base notesWhat lingers
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