I Want Choo With Love was released in August 2025, the fourth installment in the I Want Choo line, which Jimmy Choo classifies among fruity floral ambers. Amandine Clerc-Marie and Gabriela Chelariu, of dsm-firmenich, built it on a juicy raspberry, a bouquet of rose, hibiscus and freesia, and a base where vanilla meets sandalwood and musks.
Raspberry, orange blossom and mandarin
The announced opening brings together a juicy raspberry, orange blossom petals and an essence of Italian mandarin. The house expects a sweet, sparkling freshness from it, where the red fruit dominates the citrus rather than following it.
Rose, hibiscus and freesia
The floral register combines a rose infusion with hibiscus and freesia. The house's materials distinguish between a rose essence and a rose infusion, two qualities of the same flower, one bright, the other rounder and jammy.
Vanilla, sandalwood and musks
The announced base brings together vanilla, sandalwood and musks. The rose vanilla formula describes the contrast maintained between the vanilla sweetness of the base and the fruity roundness carried through from the opening.
What the label declares
The label declares vanillin, which aligns with the announced vanilla, and a rose essential oil that confirms the flower in the bouquet. Rose ketones add damascones, which carry a candied red-fruit facet.
Three citrus fruits appear that the announced accord omits: lemon, bergamot and bitter orange. Coumarin brings a sweetness of almond and hay, isoeugenyl acetate a carnation accent, tetramethyl acetyloctahydronaphthalene a persistent amber wood.
Butyl methoxydibenzoylmethane is not an odorous material: this filter protects the juice from light, in a translucent bottle. Linalool, limonene, geraniol, citral and citronellol account for the floral and citrus facets.