Summer Festival

Then, in 1990, they also decided to expand their business into perfumery. Since then, Escada's success has remained steady and its summer fragrances are always highly anticipated. Once again, in 2021, Escada intends to brighten up the summer. The house presents its latest creation: Escada Summer Festival.

Escada Summer Festival, an ephemeral fragrance

Escada Summer Festival owes its existence to a tradition that has continued year after year at Escada. Since 1993, the house has made it a habit to create feminine fragrances that last only for a season. Every spring, Escada presents a new olfactory release that is only sold for the following summer. This long-standing tradition began in 1993 with the fragrance Chiffon Sorbet. Escada Summer Festival follows this same approach and immerses us, like all its predecessors, in a very festive world, synonymous with joy and cheerfulness.

The sparkling pink bottle of Escada Summer Festival

As its name suggests, Escada Summer Festival is a fragrance that evokes the festive spirit of a festival. It is a reminiscence of a large gathering, a musical event widely popular during the summer season. To symbolize cheerfulness, the house chose to dress its bottle in a flashy, feminine color. Here, pink dominates throughout. It fades from a light shade at its base to a deeper tone at its top. Likewise, on its front face, just below its name, appears a full pair of lips. The shape of this bottle, meanwhile, remains unchanged. Escada Summer Festival has exactly the same silhouette as its predecessors, while being topped with a chromed, cylindrical cap that itself bears the name Escada.

The sweet, fresh and floral scent of Escada Summer Festival

From then on, one is eager to discover the scent of this fragrance. Here, the aim is to evoke femininity while unleashing the sun-kissed energy that radiates from a festival. To embody the spirit and energy that comes from this type of musical event, Escada chose several refreshing ingredients, such as green mandarin or ice. Moreover, this gourmand character brings a sweet touch to this fragrance, infinitely trendy and highly favored by women. Added to this is a more green and springlike tonality, arising from cherry blossom. Its heart, meanwhile, proves brighter and more opulent, relying more heavily on sambac jasmine. Radiant as can be, this flower is a great classic of women's perfumery. Here it perfectly embodies the splendor of the summer sun. Finally, in its base, Escada Summer Festival relies more heavily on the woody, milky and enveloping breath of sandalwood.