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Gucci Rush

Gucci Rush is a women’s eau de toilette launched by Gucci in 1999 and composed by Michel Almairac. This fruity chypre pairs peach, gardenia and freesia in the top, coriander, rose and jasmine in the heart, and patchouli, vanilla and vetiver in the base. Its flat, rectangular red bottle recalls a videotape.

Victoria Frolova (Bois de Jasmin) sees Rush as a modernized, luminous chypre, one of the great fragrances of its decade; Thomas Dunckley (The Candy Perfume Boy) loves it for its unapologetic excess, far from the demure floral its notes suggest.

What critics say

## Bois de Jasmin: a chypre kaleidoscope

Victoria Frolova, on January 24, 2011, gives it five stars. She compares Rush to a kaleidoscope: a fruity chypre that nods to Mitsouko from one angle, a frankly modern fragrance from another, with its radiant florals and sheer moss.

She finds in it a patchouli and jasmine accord close to Diorella and counts it among the best fragrances of the decade. The red plastic bottle, which she finds garish, does not put her off the fragrance.

## The Candy Perfume Boy: unapologetic excess

Thomas Dunckley, on August 27, 2011, describes an opening of plastic flowers and vinyl, dominated by a synthetic jasmine over a touch of rose. He sees in Rush anything but the demure floral its list of notes suggests.

He judges it excellent but not for everyone, made for nights out, and likes its red plastic cassette bottle, which he finds simple and striking.