
Elie Saab le Parfum, a tribute to the beauty of women. Elie Saab was born in 1964 in Lebanon. From a very young age he was passionate about fashion and clothing. He opened his first couture atelier in Beirut at just 18 years old.
Grace and femininity, draping and veiling shape the now iconic gowns of the great couturier Elie Saab. By offering a very first fragrance to give to the women he so loves to dress, Elie Saab likewise offers a ray of sunshine in fragrance form, at the crossroads between his Orient and, now, his Occident. The magic of his encounter with Francis Kurkdjian would do the rest.
Elie Saab Le Parfum, the meeting between Francis Kurkdjian the perfumer and Elie Saab the couturier
Elie Saab is the magician of evening gowns, wedding dresses and all his gowns that make us dream, both through the graceful femininity they convey and the elegant sensuality they exude. In creating his very first fragrance, Elie Saab wanted to translate this world so dear to him. But also the scents that filled his childhood with happiness in a Lebanon at peace, where fields of jasmine and orange trees perfumed the senses.
In search of a perfumer to create this divine essence, Elie Saab met the talented Francis Kurkdjian. The meeting was magical; the two men spoke the same language, that of the beauty of a free Lebanon, where olfactory memories merge with the beauty of extraordinary landscapes.
When I learned that he wanted to create a fragrance, I said to myself: that is for me. I knew Lebanon from having lived it from the inside: I went there many times on vacation. This country is a matter of cultural layering, of history, of languages, of aromas. I understood Monsieur Saab's way of thinking. Francis Kurkdjian on Elie Saab Le Parfum.
From then on, the composition of Elie Saab Le Parfum became a work written by four hands, in which the perfumer's precious luminosities merged with the couturier's desire for sun-kissed sensuality.
Flowers and memories of the Orient for modernities of the Occident: Elie Saab Le Parfum
Elie Saab Le Parfum expresses a radiant femininity, the great couturier explained at its launch. But, as we have understood, Elie Saab Le Parfum is also an olfactory tribute to the designer's precious childhood memories. Thus Francis Kurkdjian composed this very first fragrance around raw materials typically Lebanese, while giving them a graceful light through modern accords.
Where orange blossom illuminates us with its opulence, jasmine absolute touches the heart with its floral elegance, so refined. Paired with a strong-charactered, ultra-modern patchouli, Elie Saab Le Parfum shines with a thousand lights at its heart. Yet the two men quickly lead us toward a mysterious woody sillage where cedar, sandalwood, amber woods and white musk turn as nervy as they are burning with sensuality. Rose honey, a true gourmand ode to the couturier's Lebanese origins, brings this sillage its touch of sun-kissed sweetness.
The project was called Noor. Noor means light in Arabic. It is both white and colored, as if white could have a golden hue. Or as if gold shone so brightly that it became white. confides Francis Kurkdjian about Elie Saab le Parfum.