Rochas launched Tocade in 1994, an eau de toilette by Maurice Roucel that was hailed at launch as the fragrance of the year. The house now describes it as a fragrance that dares: citrus, freesia and geranium on top, a duo of magnolia and jasmine around a rose lifted with nutmeg, and a base of vanilla and amber, beneath the pointed hat designed by Serge Mansau.
ALCOHOL DENAT. (SD ALCOHOL 40-B), PARFUM (FRAGRANCE), AQUA (WATER), ALPHA-ISOMETHYL IONONE, ETHYLHEXYL METHOXYCINNAMATE, BUTYL METHOXYDIBENZOYLMETHANE, BENZOPHENONE-3, BHT, LINALOOL, CITRONELLOL, LIMONENE, GERANIOL, CITRAL, HYDROXYCITRONELLAL, BENZYL BENZOATE, FARNESOL, CI 19140 (YELLOW 5), CI 14700 (RED 4)