Pasha Le Parfum

A symbol of class and success on men's wrists, this jewel later transformed into a fragrance, in 1992. Reinvented on several occasions, Pasha de Cartier has in turn given rise to Pasha Fraîcheur Menthe in 2000, Pasha Eau Généreuse in 2003, and more recently Pasha Edition Noire in 2014 and Pasha Edition Noire Sport in 2015. Even today, it takes on a new juice and reinvents its original scent in a new fragrance, released in February 2020.

Pasha de Cartier, the essence of a powerful and charismatic gentleman

Pasha de Cartier is a fragrance intended for a bold man, one who does not like to go unnoticed, but who far prefers to be noticed than to remain anonymous. In his life, everything seems to go his way. This modern-day gentleman likes to display his success for all to see, including through his fragrance. Pasha de Cartier owes its name to high-ranking men of Turkish origin, who once shone through their wealth and power. Like them, the men who wear Pasha de Cartier appreciate ultimate refinement and possess an unmatched sense of luxury. They picture themselves with a sharp gaze, a charming smile, an elegant and nonchalant bearing. For them, Cartier has crafted a classic yet distinguished fragrance, with added depth compared to its first version and greater longevity.

Pasha de Cartier, a vibrant juice in a bottle resembling a piece of jewelry

The new version of Pasha de Cartier owes its existence to Mathilde Laurent, the house's exclusive perfumer. Here, she chose to preserve the aromatic touch of this iconic fougère, while adding to it woodier and ambery accents. According to her, it is a bold, brilliant and sophisticated fragrance, leaving no one indifferent, just as its wearer never goes unnoticed. More concretely, this takes shape through a combination of patchouli, sandalwood, fir balsam, labdanum and benzoin. All of it is crafted from the finest ingredients on the planet, for unrivaled refinement.
As for the bottle, Cartier has also devoted the utmost care to the design of its flacon. It comes in a red and blue cardboard box, two colors emblematic of Cartier. The blue, incidentally, was not chosen at random: it evokes Cartier's famous sapphire, found on many of the house's jewelry pieces, as seen at the top of the Pasha bottle. The neck of its cap, meanwhile, recalls the Trinity ring. Cartier's fluting is also present to enhance the whole. Finally, this cylinder of clear glass reveals all the beauty and light of a honey-colored juice, with an appearance resembling molten gold.