Rochas can boast of being a true pillar of French couture. Its history began in 1925, immediately taking shape through a fashion synonymous with joie de vivre and elegance. These are also elements found in the house's fragrances. Among them, Eau de Rochas is a timeless classic that was created in 1970. Initially intended for women, this fresh fragrance also won over male customers, becoming a timeless unisex product. In 2023, its story continues. Rochas now presents Eau de Rochas Citron Soleil.
It was in 1970 that the very first version of Eau de Rochas was created. A true star of perfumery, it was then a fragrance intended for women, quickly adopted by men as well. In 2023, Rochas decided to offer us a new variation. Eau de Rochas Citron Soleil takes us to the heart of the Mediterranean Riviera. Its signature? The massive use of lemon, like an escape at the heart of a lemon grove bathed in light. But what about its bottle?
A bottle of very old inspiration
Let us begin with the historical aspect of this fragrance. Indeed, Eau de Rochas was born in 1970, which already makes it a very old olfactory creation. But did you know that its bottle is in fact even older? It was crafted in 1948. Slightly transformed and modernized for the release of Eau de Rochas Citron Soleil, it has lost absolutely nothing of its former prestige. Undoubtedly, it beautifully conveys the timeless expertise of the Rochas house. It is an invitation to rediscover part of the rich history of French perfumery. The bottle of Eau de Rochas Citron Soleil is therefore the result of artisanal craftsmanship, passed down from decade to decade, from generation to generation.
When the relief of the rock is replaced by regular fluting
The shape of the Eau de Rochas Citron Soleil bottle has remained almost unchanged. As proof, it is still a thick glass cylinder. However, its surface is no longer worked in exactly the same way. Formerly, its walls were uneven, as if to suggest that this bottle had been carved directly from rock. Today, they are sculpted with regularity, giving them an appearance worthy of a Greco-Roman column. Thus, the bottle of Eau de Rochas Citron Soleil is dressed in several flutes.
The new yellow color of Eau de Rochas Citron Soleil
Another remarkable element of the Eau de Rochas Citron Soleil bottle: its sparkling color, of course! It does not go unnoticed on the perfume shelf and immediately immerses us in a summery atmosphere. Eau de Rochas Citron Soleil shines with a luminous glow and a vivid yellow. Its dynamism is contagious. Of course, this echoes its sun-kissed character as well as its main raw material: lemon. Yellow is present both on its glass and on its cardboard packaging. On the latter, it stands out against a turquoise background, as when the sun is at its zenith in the blue sky.
The refined, minimalist style of Eau de Rochas Citron Soleil
Finally, in a style that remains very contemporary, Eau de Rochas Citron Soleil also has a smoother cap than before. It forms a perfect circle. It opts for a modern, refined white color. Moreover, this is also the white found on the label of this fragrance, in a minimalist style.
As for size, Eau de Rochas Citron Soleil is only available in one format, in a 100 ml spray bottle.