Iris Debonair

Iris Debonair was released in 2026 by Creed, as an eau de parfum in 50, 100 and 240 ml. The house presents it as an addictive floral fougère, born where the precision of British tailoring meets the art of French haute perfumery.

The aesthete’s domain

Creed says it set out to capture the allure of an aesthete’s domain, where every room reveals a deliberate art of living. The house links the fragrance to Charles Creed, fashion designer and fifth generation of the family, who in its view anticipated casual chic decades before its time.

A name of good bearing

Spoken with a French accent, the name reflects the house’s twofold British and French heritage. It comes from the old French expression “de bon air,” good disposition and good lineage, and describes, according to Creed, a captivating person, self-assured without seeking approval.

Two materials of chosen provenance

Creed highlights two materials of chosen provenance: an English lavender it sources in Kent and a French iris pallida from Les Landes, grown for more than three years. The house places them within what it calls its art of the millésime; it does not name a perfumer.