Renowned worldwide for its perfectly cut suits, Hugo Boss eventually decided to accompany them with fragrances, starting in 1985. Since that date, the house has been a symbol of modernity and refinement, accompanying men and women on the path to success. The Boss The Scent collection, launched in 2015, is fully in keeping with this legacy. In 2023, it is enriched with a new fragrance, more intimate and inviting closeness: Boss The Scent Magnetic.
Boss The Scent was created in 2015. It quickly came to symbolize the renewal of the Hugo Boss man, now less focused on his career and more attentive to the expectations of his partner. A symbol of seduction, Boss The Scent continues to captivate with its amber and comforting breath. In 2023, it is once again brought to the fore, in a new flanker called Boss The Scent Magnetic, containing maninka fruit, wheat bran, and vanilla. But what about its bottle?
Boss The Scent Magnetic, a precious glass cage
Boss The Scent Magnetic by Hugo Boss retains the shape of its predecessors. It still comes in a cylindrical bottle, whose shape is directly inspired by that of a cage. Indeed, its juice seems protected by thick metallic bars, as if its contents needed to be carefully guarded. Nevertheless, it still lets us glimpse some of its secrets and retains a certain transparency despite its darker hue. To discover what it contains, one simply presses its rounded spray nozzle. The temptation only grows stronger. This precious connotation is ideally designed to arouse every desire!
The full duality of masculine character in the Boss The Scent Magnetic bottle
Boss The Scent Magnetic also captivates through its contrasts. On its own, it embodies the full duality of the masculine personality. On one hand, it is a symbol of strength and charisma. Its stature is imposing. Its metallic edges stretch vertically, very sharply. Its glass is heavy. Its base is solid. The man who wears this fragrance is a strong and proud man! However, it also holds a tender heart and does not seek to hide its generosity. This shows through in its rounded silhouette. This cylinder carries a certain softness, while offering a perfect grip. The name Boss is then proudly inscribed on its front face, vertically. Directly engraved into the glass, it faces the word Magnetic, horizontally, in silver script.
The new dark color of Boss The Scent Magnetic
Where Boss The Scent Magnetic truly differs from its predecessors is in terms of color scheme. Indeed, its former amber juice has completely disappeared. Now, its hue is much darker. Boss The Scent Magnetic thus reveals its more mysterious side. It only asks to be discovered and invites closeness to better unlock its secrets! Moreover, this black hue lends it a certain elegance. Let us not forget that black is the color of choice for tuxedos. To preserve a brighter touch, Hugo Boss took the greatest care to pair it with a few brushed golden accents, particularly on its metal ferrules and on its cap.
Boss The Scent Magnetic by Hugo Boss comes in two different sizes, in 50 ml or 100 ml spray bottles.