Mon Premier Parfum: Lolita Lempicka's essential forbidden fruit. It was in 1983 that Lolita Lempicka launched her own fashion label, renowned for its colors and silky fabrics, as if straight out of a fairy tale. Since its launch, Lolita Lempicka has been synonymous with poetry, romance and enchantment.
In 1997, designer Lolita Lempicka imagined her first perfume, drawing through it on her childhood memories while also speaking to a sensual and seductive woman. In collaboration with perfumer Annick Ménardo, she created a floral, oriental and gourmand juice, featuring cherry, praline and licorice, paired with a bouquet of powdery flowers. Le Premier Parfum Lolita Lempicka now enjoys immense renown and continues to captivate with its enveloping warmth as much as with its enchanting universe. This is evident from the very sight of its bottle. Let's decode the design of this bottle together.
Le Premier Parfum Lolita Lempicka, a forbidden fruit from an enchanted garden
First of all, to present her perfume, Lolita Lempicka did not choose just any bottle shape. Indeed, she turned toward an apple, a universal symbol of temptation. Thus, the message is clear: it is impossible to resist this enchanting juice. Moreover, note that this is not just any apple. It carries a magical and enchanting aura, as if it were a fruit fallen from an enchanted tree, coming straight from an imaginary forest. This effect is greatly amplified by the mauve color of this bottle, as well as by the many gold details decorating its walls. In this instance, a few ivy leaves adorn its glass. Its spray nozzle, meanwhile, is particularly bold. It takes the shape of a small apple stem, lacquered in a gold hue, and bearing on it the engraving of a heart pierced by an arrow. Thus, through this visual, Le Premier Parfum Lolita Lempicka plunges one into a thoroughly romantic atmosphere. Lolita Lempicka's name, meanwhile, is written in a very playful script on its front face, also in a gold shade.
The new look of Lolita Lempicka's bottle
While the apple has been present since the launch of Le Premier Parfum Lolita Lempicka, in 1997, it was slightly transformed in 2017, to celebrate the 20th anniversary of this cult essence. Its bottle was modernized. It now adopts a more streamlined silhouette, with walls cut into several highly geometric facets. Its former distinctive push-button, meanwhile, has been replaced by a more classic spray, covered with a standard cap. This one, however, takes the shape of a heart, while bearing Lolita Lempicka's initials. Likewise, note that a small ivy leaf is attached to its neck by a gold chain. This is engraved with the word Original, quite simply because it is Le Premier Parfum Lolita Lempicka. Crafted like a precious jewel, Lolita Lempicka's perfume comes in several sizes. It exists in 30, 50 and 100 ml spray bottles. Likewise, so that this favorite fragrance can follow one absolutely everywhere, Lolita Lempicka chose to also offer it as a travel spray bottle, in a 15 ml size.