Imagination Keith Haring Edition

Louis Vuitton dedicates a collector’s edition of Imagination to the American artist Keith Haring in 2026. The bottle gets a new look, the fragrance stays the same: the men’s eau de parfum composed by Jacques Cavallier Belletrud, the house’s master perfumer.

A Keith Haring year at Louis Vuitton

The edition is part of a year in which the house draws extensively on Haring’s work. On May 20, 2026, it presented its Cruise 2027 collection, inspired by the painter, at the Frick Collection in New York.

For the Artycapucines, the house applies Haring’s motifs, including the Running Heart, to thirteen Capucines bags, in a collection designed with the Keith Haring Foundation; their release is planned for January 2027.

The original fragrance

Launched on June 3, 2021, Imagination is the house’s seventh fragrance for men. Jacques Cavallier Belletrud pairs a Chinese black tea, extracted with carbon dioxide, with Ambrox, a molecule found in ambergris, which he uses in a generous dose.

The house had already dressed Imagination for collector’s editions: a duck-shaped charm signed by the Chinese artist Sun Yitian, Takashi Murakami’s Superflat Panda, and an archival monogram for the 130th anniversary of the Monogram canvas.

What is still missing

Louis Vuitton has published neither the release date, nor the sizes, nor the ingredient list of this edition, and no review has appeared yet.