
Guerlain launched L’Homme Idéal in June 2014, an eau de toilette composed by Thierry Wasser and the house’s first major men’s fragrance since Guerlain Homme. The house describes it as a fresh woody scent built around an almond that runs through it from start to finish, a nod to Jicky: citrus, rosemary and orange blossom at the top, an amaretto accord of almond and tonka bean at the heart, vetiver, cedar and leather at the base.
A square, faceted bottle related to Habit Rouge’s, with matte black lacquered sides and a heavy guilloché cap.
Guerlain describes a square, faceted, clean-lined bottle that takes its lines from a model in the house’s heritage. Osmoz specifies that it nods to the Habit Rouge bottle; its sides are lacquered in a matte black the house calls radical.
The cap, heavy and matte as well, borrows its guilloché from watchmaking. The graphic black-and-white box of the launch carried a QR code, an invitation to a digital journey according to the house. The bottle, sold in 50, 100 and 150 milliliters, can be engraved.
From the same line
More perfumes from Guerlain
Also composed by Thierry Wasser
- HypnôseLancôme
- Fuel For Life ElleDiesel
- Dior AddictChristian Dior
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