Juliette

Juliette Has A Gun was born in 2006 at the instigation of Romano Ricci, great-grandson of Nina Ricci, who at the time criticized niche perfumery for its classicism. Shakespeare's heroine becomes a contemporary figure whose fragrance serves as a weapon of seduction.

The house has carried this name since 2006, but it took until 2024 for a fragrance to bear it alone. Romano Ricci says he wanted to return to the essence of Juliette, a figure of avowed complexity and claimed insubordination, free and passionate.

The release arrives at a moment when cherry is asserting itself in new launches. Europerfumes, the house's distributor in the United States, celebrated the launch in late April 2024 on the rooftop of a Manhattan hotel, with the creator traveling from Paris for the occasion.

The passion red bottle, with metallic lettering and a contrasting cap, echoes the character. Three sizes exist, from 7.5 to 100 milliliters, complemented by a travel spray. The house counts Juliette among its iconic fragrances.