
Cartier concentrates its Déclaration fragrance into an intense parfum. The history of Cartier's Déclaration Eau de Toilette goes back to 1997. It was at that time that its first version, woody, luminous and spicy, made its appearance.
The house of Cartier is not only a renowned jeweler; for several decades now it has also been a perfume house that offers men and women alike rare and precious fragrances. Déclaration, Jean-Claude Ellena's masterpiece for Cartier, is precisely an example of this. Spirited, intense and sophisticated, Déclaration upended the landscape of men's fragrances in the 1990s, and its fine successors signed by Mathilde Laurent did just as much. For this new installment, Cartier's in-house perfumer has imagined an intense version of this classic, named Déclaration Parfum.
Déclaration Parfum, the man in love in all his beauty, signed Mathilde Laurent for Cartier
When Jean-Claude Ellena imagined a men's fragrance for the house of Cartier, he wanted it to be the portrait of an epicurean in a linen shirt, a splash of Eau de Cologne after a night of love, savoring his tea in a Moroccan souk. Jean-Claude Ellena, perfume note.
Thus he brought to life a men's composition entirely at odds with the fresh-fragrance bottles of the 1990s, in which woody notes would confront spices, and freshness would confront sensual woods. It would be named Déclaration and would become one of the house of Cartier's bestsellers and one of Jean-Claude Ellena's greatest successes in perfumery before he went on to join the house of Hermès.
Given such success, how could Cartier not go on to compose equally extraordinary variations? With Jean-Claude Ellena gone, it is the talented Mathilde Laurent who would compose new fragrant chapters for Déclaration, including the lovely and powerful Déclaration d'un Soir and Déclaration Parfum, released in 2018.
Déclaration Parfum was composed by the perfumer as a tribute to the master who made Déclaration, twenty years earlier, a cult fragrance.
Twenty years after Déclaration Eau de Toilette, an avant-garde fragrance that became the olfactory voice of men in love, Mathilde Laurent, perfumer of the house of Cartier, introduces a new sensation: a Parfum. Cartier on Déclaration Parfum.
Cartier crafts leathery, oriental and deep accents for a passionate Déclaration Parfum
For Déclaration Parfum, Mathilde Laurent goes even further than Jean-Claude Ellena, pushing the warmth of the sensual facets to their extreme. Déclaration Parfum still plays on cardamom, all the better to surprise us with even more striking and burning contrasts.
Thus Déclaration Parfum does not seek to open on classic freshness but rather on oriental notes that, from the outset, draw us into the wonderful world of passionate love. Then cedar takes over the heart of Déclaration Parfum, becoming even livelier and more sparkling than ever. Married to animalic depths, it becomes woody velvet, all the better to hypnotize us with its strength. Finally, the leather note makes its very first appearance in a fragrance of the Déclaration range, offering itself as a wild and fragrant delight to the passionate man in love that is Déclaration Parfum.
Déclaration Parfum is inherited from the Eau de Toilette, a logical olfactory sequel in which the woody, balsamic, leathery and spicy facets have been heightened. Cartier on Déclaration Parfum.