Blanche is the eau de parfum Byredo launched in 2009, the Swedish house’s eighth fragrance. Its founder, Ben Gorham, built it around his perception of white: aldehydes and pink pepper in the top, white rose, neroli, peony and violet at the heart, blonde woods, sandalwood and musk in the base, for a clean, crisp floral.
In 2021, a collector’s edition dressed Blanche in a clear, unlabeled bottle topped with a white cap.
For the 2021 collector’s edition, Byredo departs from its usual bottle. The glass is entirely clear and unlabeled, simply embossed in white, and topped with a white cap; Jane Cunningham sees it as a first for the brand.
This edition holds 100 ml of eau de parfum, sold for 188 pounds in the United Kingdom at its release in July 2021, notes Jane Cunningham, who finds this collector’s bottle striking.
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