Guerlain
Black Perfecto Florale by La Petite Robe Noire
The Eau de Toilette La Petite Robe Noire Black Perfecto La Petite Robe Noire by Guerlain is a fragrance that needs no introduction, so much does its reputation precede it. Conceived in 2012, it never stops making headlines and has made Paris its kingdom.
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This essence represents the quintessence of French elegance in the world. It is like a sparkling, refined and daring young woman, traveling the world with a bright step and a playful gait. In 2017, La Petite Robe Noire became La Petite Robe Noire Black Perfecto, displaying a much more rebellious and daring style. Today, Guerlain transforms this previous essence for a more vivid and airy rendition. Focus on La Petite Robe Noire Black Perfecto Eau de Toilette.
The rebellious spirit of La Petite Robe Noire Black Perfecto Eau de Toilette
La Petite Robe Noire Black Perfecto Eau de Toilette is similar to its elder and possesses a very irreverent and rebellious spirit. Sexy and untamable, this fragrance is the perfect embodiment of a woman with a strong personality. This new Eau de Toilette speaks to all those who are not afraid to electrify their daily lives. La Petite Robe Noire Black Perfecto Eau de Toilette is a rock 'n' roll and joyful juice, which nonetheless preserves an intense femininity. As once suggested by the advertising film created by Kuntzel+Deygas promoting La Petite Robe Noire Black Perfecto, the Guerlain silhouette drawn in India ink is now freer and more liberated. She does not hesitate to travel the world astride a large motorcycle. For the occasion, this takes shape in a brand new bottle. Of course, its silhouette has remained unchanged. La Petite Robe Noire Black Perfecto Eau de Toilette comes in the traditional La Petite Robe Noire bottle topped with a cap shaped like an inverted heart. This time, the bottle is entirely lacquered in black and fabric inserts appear on its front face. The whole is conceived in monochrome tones. Only a single element is given color: a rose. This is meant to echo the essence of the new La Petite Robe Noire Black Perfecto Eau de Toilette.
Rose as the central element of La Petite Robe Noire Black Perfecto Eau de Toilette
As one will have understood, rose is now the main ingredient of Guerlain's composition. Indeed, despite its rebellious and daring spirit, La Petite Robe Noire Black Perfecto Eau de Toilette is nonetheless very feminine. Its freshness first takes flight on the airy presence of rosewater. Then, its femininity and poetry intensify in a rose absolute that is more luxurious and feminine than ever. Almond enhances the gourmand character of this composition. It is only at the level of its sillage that La Petite Robe Noire Black Perfecto Eau de Toilette fully reveals its dark and untamable character. Its formula ends with a trio of black tea, leather and musk.
Olfactory pyramid
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The advertising
A new advertisement for La Petite Robe Noire
Some fragrances are so famous that it is almost unnecessary to introduce them. Such is the case with La Petite Robe Noire. Created in 2009 but marketed on a large scale in 2012, this juice has delighted women in every corner of the planet. Year after year, La Petite Robe Noire has revealed several of its faces, sometimes becoming fresher, more couture, more spring-like, more playful or bohemian and sexy. There is now something for every mood! The latest creation in the collection is called La Petite Robe Noire Black Perfecto Eau Florale and takes on a more rock 'n' roll look while remaining romantic. So, how about fully immersing yourself in its world by discovering its advertisement?
Rose as the main ingredient of La Petite Robe Noire Black Perfecto Eau Florale
First of all, know that La Petite Robe Noire Black Perfecto Eau Florale above all celebrates the scent of rose. As a result, this emblematic plant of feminine perfumery appears repeatedly in this new advertisement. La Petite Robe Noire Black Perfecto Eau Florale is composed not only of rosewater but also of rose essence and Grasse rose absolute. Leather also enriches this fragrance with a certain animalic quality, while almond preserves its former gourmand character. This precious elixir is as feminine as ever but now takes on a certain impertinence. It thus speaks to all seductive women who are not afraid of anything.
Guerlain delivers a vision of Paris in bloom in its advertisement
On the advertising side, this translates into a very cheerful television clip. La Petite Robe Noire Black Perfecto Eau Florale is set to the song These Boots Are Made For Walking by Nancy Sinatra, common to all the fragrances in this Guerlain collection. The advertisement begins with the vision of La Petite Robe Noire leaving the Guerlain boutique and setting off on her heeled roller skates on a wild tour of the capital. Guerlain delivers a dreamlike vision of Paris, entirely covered in flowers. The Eiffel Tower is reinterpreted as a sort of vase. Numerous gardeners work to preserve the beauty of this enchanted garden. La Petite Robe Noire then takes hold of one of them and plunges with him into a cloud of flowers. Finally, the scene ends with the vision of the bottle of La Petite Robe Noire Black Perfecto Eau Florale itself.
Looking back at the history of La Petite Robe Noire's silhouette
As one will no doubt have noticed, this advertisement contains no face of the campaign worthy of the name. With Guerlain, there is no question of a globally recognized actress or model. La Petite Robe Noire Black Perfecto Eau Florale is sufficient unto itself and is portrayed by a small silhouette drawn in India ink. This latter is the work of illustrators Kuntzel and Deygas and has been filling the world with its sparkling and highly positive character since 2012.