Van Cleef pour Homme

Despite the two wars, the house of Van Cleef & Arpels managed to leave its mark on its era. Its creations, each more original than the last, traveled the world and won over numerous crowned heads. It was in 1976 that Van Cleef & Arpels ventured into perfumery with First, an authentic feminine fragrance. In 1978, the house presented Van Cleef pour Homme.

Van Cleef pour Homme, the first masculine fragrance from Van Cleef & Arpels

After the great success of First, Van Cleef & Arpels presented Van Cleef pour Homme, the house's first masculine fragrance. Van Cleef pour Homme is a rather classic composition that pays tribute to the dandies of the 1920s. Classic, Van Cleef pour Homme is nonetheless ultra modern. It has withstood the years and the trends without a wrinkle. The Van Cleef man is a refined and distinguished man. He stands out through his natural presence. Once again, the house drew inspiration from the world of precious stones to imagine a fragrance. Van Cleef pour Homme is a composition of character, one that represents masculine elegance at its peak. Van Cleef pour Homme is now a great classic of masculine perfumery.

The woody-chypre notes of Van Cleef pour Homme

It was the perfumer Louis Monnet who was tasked with creating this first masculine fragrance. Pour Homme opens on aromatic notes such as rosemary, sage, basil, juniper and marjoram. Then, Van Cleef pour Homme develops into a floral heart thanks to rose, judiciously paired with spicy notes such as mugwort and clove, as well as vetiver and patchouli, quintessentially masculine ingredients. Finally, the base is meant to be ultra magnetic, intense and vibrant, composed of labdanum, castoreum, oakmoss and also a leather accord. The bottle is both sensual and virile. Heavy and streamlined, it displays a shade as black as onyx, simply marked with gold lettering. The bottle perfectly reflects the refined composition it contains.

As the house's first masculine fragrance, Van Cleef pour Homme is, at first glance, a classic composition. Created to appeal to the dandies of the 1920s, the fragrance managed to evolve and withstand the different trends. Van Cleef pour Homme ultimately proved to be an ultra contemporary composition. It speaks to men of every era, those who are refined, understated and simply elegant.