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Mugler Aura Mugler Eau de Parfum
Thierry Mugler

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Mugler Aura Mugler Eau de Parfum

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The Aura fragrance by Thierry Mugler Thierry Mugler is a relentless creator who spares no effort to bring his ideas to life. He does not hesitate to develop revolutionary artisanal techniques to achieve his goals.

To treat oneself to Aura by Thierry Mugler is to dare an exceptional adventure. With this new fragrance, the creator invites us to rediscover the wild and animalic woman that lies dormant deep within us. Aura is a juice that is at once green, sensual, woody and exotic. It draws us into a quest for authenticity and singularity. Represented on screen by the seductive Zhenya Katava, it is as striking for the contrasts of its formula as for its impressive bottle. Let us therefore take a closer look at how Thierry Mugler designed the extraordinary format of his new case.

The design of Aura crafted by Thierry Mugler

Thierry Mugler is an extraordinary creator, equally passionate about design as about fashion or perfumery. Thus, the connection between these three worlds is very regularly made in each of his creations. Now, the Aura fragrance is a perfect example of this. In our humble opinion, Aura resides in one of the most elaborate and carefully crafted bottles in the entire women's perfumery category. Every detail of this container was studied and executed with extraordinary craftsmanship. Its glass is shaped in a highly sculptural manner. The whole forms a kind of stylized heart and delivers a very strong message. Its texture, for its part, resembles that of a scaled animal. Green in color, this bottle is both green and aquatic. What is more, note that it is also surrounded by a metallic “M” recalling Thierry Mugler's initial. The whole is sculpted like a jewel to be offered to the most beautiful of women. Aura evokes an emerald. Moreover, its spray cap also takes the shape of a precious stone. The whole proves highly harmonious, and Aura can boast a bottle unlike any other container.

The many hidden codes in Aura's bottle

Beyond the apparent splendor of this bottle, note also that it contains many universal codes. Moreover, it is precisely on this point that one realizes that Thierry Mugler leaves nothing to chance… First of all, it takes the shape of a heart, a universal symbol of emotion, love and the source of life. Thus, by choosing this shape, Thierry Mugler fully intends to unite women around the world around his fragrance. What is more, the choice of the color green is also very deliberate. This hue carries symbolic weight in many regions of the globe. In India, green is the color of the god Ganesha and is linked to creation. It is the emblem of eternity and rebirth. For the Chinese, green is a sign of kindness and also represents birth. For Europeans, green is synonymous with hope. As is now clear, by choosing this color, Thierry Mugler has made Aura a strong symbol of harmony, serenity and calm.

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